Add incoming ad leads to CRM and active campaigns

Your ad and form leads arrive as raw webhook payloads, creating duplicates and missing fields that delay outreach. Leads are normalized and routed to the right campaign so reps can follow up fast.

Overview

When webhook leads arrive messy, your reps waste time and campaigns underperform. This flow standardizes, deduplicates, and routes each lead into the right contact, opportunity, and campaign so campaign managers and sales reps can act within minutes and preserve conversion momentum.