Add ended intro members to welcome back segment

You miss renewal opportunities when introductory memberships end without being moved into a re-engagement list. Add them to a targeted segment so you can trigger retention offers same day.

Overview

When introductory memberships lapse, timely re-engagement is your best chance to capture renewals. This flow moves ended intro members straight into a targeted email segment so membership managers and marketing can send offers the same day, reducing missed renewals.