Add ended intro members to targeted nurture segment

Your introductory memberships that end leave prospects untracked for follow-up and cause outreach delays. Add those customers to a post-trial nurture segment so you can send targeted offers within days.

Overview

When introductory trials lapse, prospects often fall out of nurture and conversion opportunities are missed. This workflow routes ended intro members straight into a post-trial email segment so marketing managers can deliver targeted offers. You’ll have audience-ready contacts within minutes of a membership ending.