Add eBook leads and route split test assignments

Your eBook download leads arrive untagged, making A/B nurture routing unreliable and reporting noisy. Get leads tagged with a randomized split so campaign leads can start targeted nurture same day.

Overview

Untagged eBook leads fragment your nurture and obscure test results, delaying insight and optimization. This flow tags each contact with a randomized split and updates records immediately so campaign managers can launch segmented nurture and evaluate results same day.