Add certification badge and send credential to contact

Your campaign members lack certification tags, leaving reps without qualification context for outreach. You get CRM badges and issued certificates so reps can prioritize certified prospects same day.

Overview

When certification events don't surface in your CRM, reps miss qualified outreach windows and pipeline momentum stalls. This workflow tags campaign members with a certification flag and issues the digital certificate, giving Sales Ops and AEs visible, actionable qualification data to act on same day.