Add canceled subs to cancellation segment for retention
Add canceled subs to cancellation segment for retention
Canceled subscriptions often lack list tagging, delaying retention outreach and skewing churn reporting. It adds canceled customers to a cancellation list so campaign managers can act same day.
Overview
Un-tagged cancellations create gaps in retention campaigns and make churn metrics unreliable. This flow captures subscription cancellations and places those contacts into a cancellation list instantly, enabling campaign managers to launch same-day retention sequences and keep reporting accurate.