Add canceled members to churned segment and update lists
Add canceled members to churned segment and update lists
Your canceled subscriptions sit in active lists and trigger irrelevant campaigns for membership team. This places those contacts into a churn segment and removes them from active lists the same day.
Overview
When members cancel, active lists quickly get out of sync and retention teams lose traction. This flow moves canceled accounts into a churn segment and removes them from active lists so campaign managers can launch win-back outreach the same day.