Send offline conversions for SQL contacts to ads

SQL contacts aren't reported to ads, so conversions go unattributed and managers can't match spend to leads. Reporting conversions back restores attribution so marketing ops can optimize the same day.

Overview

If SQL contacts aren't reported back to paid channels, attribution gaps hide which campaigns actually drive pipeline. This flow reports SQL conversions from your CRM to advertising platforms within 30 minutes, giving marketing ops the attribution needed to reallocate budget and optimize before the next campaign cycle.