If you'd like to send all requests to the Manager account above, please leave this field blank, or optionally, select an Account to send the requests to.

The Lead Form you will receive new entries from. **If you don't see your Lead Form here, please make sure you have it saved in Google Ads first**. If you don't have a Lead Form yet, please follow these [instructions](https://support.google.com/google-ads/answer/10089406).

By using this app, you hereby agree to the Google Customer Match policies available [here](https://support.google.com/adwordspolicy/answer/6299717) and all other applicable policies made available by Google, which are located [here](https://support.google.com/adspolicy/answer/6008942).

Must be associated with a Google account. Only @gmail.com addresses can be used for targeting in Gmail.

The contact information you'd like to use to match your customer

The contact information you'd like to use to match your customer. The 'Multiple Identifiers' option allows you to setup this step in the Zap with more than one identifier, but when the Zap is ON only one identifier (email, phone number, OR name and locale) can be present in each Zap run.

The resource you want to get data from. (Ex, "campaign")

The date(s) you want the report to cover. Select "Custom Date Range" to specify an exact date range.

The maximum number of results you want to limit the report to. Defaults to 25.

If you don't see your Conversion Actions in the dropdown, check your Google Ads account to ensure you have an 'Import from Clicks' event created.

[Needs to be ISO 4217 currency code](https://en.wikipedia.org/wiki/ISO_4217).

NOTE: You may need to add Zapier as an **[approved data partner](https://ads.google.com/aw/productlinks/zapier?ref=zapier)** for the selected Google Ads account, and click "Refresh Fields" below.

NOTE: Google Ads requires at least one of the following "Identifier Fields" to be provided. More identifiers can result in better match rates with effectiveness as follows: 1) GCLID + Email and/or Phone Number, 2) Email and/or Phone Number, and (3) GCLID only.

Google Ads offline conversions helps you measure offline sales after someone clicks your ads.  Opt-in to enhanced conversions for leads in your Ads account to use Email or Phone number to measure your offline conversions. Otherwise, you can select Google Click Id as your identifier source.

API docs for Google Ads are located here https://developers.google.com/google-ads/api/docs/start

Requests can only be made to domains associated by this application. View [documentation](https://help.zapier.com/hc/en-us/articles/12899607716493) for more details.

These params will be URL-encoded and appended to the URL when making the request.

Authentication headers are included automatically

Zapier will apply these optional headers and values to the request in addition to any headers created as part of the authentication mechanism.

Zapier will pass this along raw. If you would like to provide complex JSON, try a "Code by Zapier" step to build the structure and pass it along here. For example, `{"foo": "bar"}` is perfectly valid.

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

Google Ads

Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.

Facebook Lead Ads

AdRoll helps you advertise to potential customers (website visitors or email addresses) and make them come to your site and convert!

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