Articles tagged "Small business"
Showing 81-90 of 190 articles
Using video in unexpected but personal ways for your business
When I was a little girl, I was so shy that I often smiled with my lips curled around my teeth. My best guess on the logic of my former self goes something like: if I don't show my teeth, the chance I might accidentally talk while in a parade is reduced.
By Kerri Fernsworth Feazell
7 min read
Why you should create a brand community and how automation can help you do it
Today, everyone wants to feel connected. In a time of virtual meetings, digital conversations, and an increasingly isolated reality, consumers are hungry for a sense of belonging.
By Sharon Vinderine
5 min read
How active selling helped my marketing strategy
Advertising is expensive. And not only that—it's passive. That's ok for some purposes, but I've found that removing the competition and getting active with your selling can serve the purposes of a small business much more.
By Amit Gami
5 min read
9 cybersecurity tips to protect your business
When you work on a small team, you're extremely busy and focused more on increasing your revenue than protecting your infrastructure. Unfortunately, attackers are aware of this and find small businesses to be an easy target.
By Christian Coulson
10 min read
How HARO can change the way your small business does SEO
You've likely spent some time reading about and focusing on on-page SEO—optimizing your site to be sure Google will like it. But backlinks (links to your page from another site) are another valuable way to help people find you.
By Jeremy DuCheny
6 min read
Need an executive assistant? Here's how automation can help.
My name is Cortney and I'm an executive assistant at Zapier. You may think it's counterintuitive to share ways to get around hiring an EA when I am making my living as one! It's actually a great way to learn how an EA can help before you invest.
By Cortney Hickey
5 min read
How automation helps me make money, not just earn it
You wouldn't be reading the Zapier blog if you didn't already appreciate that time is precious and expensive. But as a business owner or general profit-seeker, you can choose to use that time to either earn money or make money.
By Daniel Dainty
3 min read
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