Articles tagged "Small business"

The 7 surprising things that boosted my productivity as a solopreneur

As a freelancer and solopreneur, I've spent years trying to make every move count. I know I'll never eliminate every inefficiency or remove every distraction, but since I'm doing things solo, I need to maximize my time. Here's what I wish I'd known sooner.

What to do when your web content is stolen

If someone steals your content, it's up to you to get it taken down. Here's how to do that.

How to use brand partnerships as a growth strategy

No matter the size of your team or your budget, partnerships are a great way to grow your brand.

7 ways to be transparent in your business—and why it matters

The more transparent you are, the more likely you are to meet your customers' expectations. And when someone knows what they're doing to get from you, they're more likely to stick around.

How any brand can sell merchandise on their website

eCommerce is hard enough for full-time retailers, so doing it as a side hustle might seem overwhelming. But promotional merchandising can improve business for any company or influencer.

How I take time off as a freelancer and actually leave work behind

Taking breaks isn't just a luxury or a nice-to-have. Not as an employee and definitely not as a freelancer. This year I learned that the hard way.

8 tools you need in your security stack as a freelancer

I'm a security paranoid. No tin foil hat, but I do like to stay vigilant. One truth I live by is that no one is below the notice of hackers and other cybersecurity bad actors. If you're a freelancer, never think you're not on their radar.

5 free LinkedIn features you should know about before you start recruiting

We all know LinkedIn is where recruiting happens. But honestly, it can all feel like a bit of a mess. How do you find the perfect candidate? Do you invest in LinkedIn Recruiter? Hire a search firm? Pray to the talent gods?

How to design for your brand without a designer

Designers are geniuses—they're able to take an idea in your brain and turn it into a beautiful reality. But if you're on a shoestring budget, design resources might not be in the cards. That means you'll have to start by doing it yourself.

Zapier report: Pandemic business boom

While the start of the pandemic forced furloughs, layoffs, and business closures at unprecedented speed, Americans responded by starting small businesses at a record pace, according to a new report by Zapier.