--- title: "15 Jasper AI prompts for creating marketing assets" description: "Learn how to create effective marketing assets faster using Jasper AI prompts, from a content marketer who uses it in their workflow." image: "https://images.ctfassets.net/lzny33ho1g45/1t2Nqa68TDyKcnXCuTEhtg/1f62811d99e99330f642e5b318086be3/jasper-app-tips.jpg" --- # 15 Jasper AI prompts for creating marketing assets Learn how to create effective marketing assets faster using Jasper AI prompts, from a content marketer who uses it in their workflow. [Jasper](https://zapier.com/blog/jasper-ai/) can churn out blog introductions, video script hooks, or even ridiculous marketing ideas from any of its many templates. But where the tool really shines is in the document editor. There, you can instruct Jasper to produce any kind of content asset using inputs called commands or prompts. The quality of the [AI prompts](https://zapier.com/blog/ai-prompt/) you feed generative AI tools like Jasper determines the quality of its outputs. But [AI prompting](https://zapier.com/blog/gpt-prompt/) has a learning curve. So I put together a collection of Jasper prompt templates that cover a variety of marketing use cases. These prompts should also work for other [AI writing tools](https://zapier.com/blog/best-ai-writing-generator/) and [chatbots](https://zapier.com/blog/best-ai-chatbot/), but I created them—and tested them out—with Jasper in mind. ## Jasper AI prompt tips Before we dive in, remember that these prompts still require some tweaking to match your specific needs. Here are some things to keep in mind as you're adjusting the prompts to match your requirements. - **Specificity is key.** Be clear about the type of content you're looking for. Use verbs (action words) to instruct the AI, then define a structure and provide a direction, so the tool can produce relevant outputs. - **Always add context.** You can provide examples to help the AI understand the type of content output you're looking for. You can also show it positive outputs to emulate and negative ones to avoid. The more context you can provide, the better results you'll get. - **Be patient. **Jasper may require multiple attempts to get the result you're looking for. Analyze its output, adjust your inputs, and re-run the prompts until you arrive at the best results. ## Jasper AI prompts for email marketing Creating the content for [email marketing campaigns](https://zapier.com/blog/email-marketing-best-practices/) can be a slog. Jasper can brainstorm new ideas and craft subject lines, CTAs, and messages that resonate. If you feed it information like tone of voice, target audience, and the goal of the copy you're looking to generate, the tool can produce relevant content outputs for you in seconds. Here are some prompt examples. Specific details, like why you're requesting a particular type of output, help the AI tool flex its creative muscles and produce more intentional results. ## Jasper AI prompts for advertising Jasper can help ideate and generate ad text (and visuals) for different platforms. It can even analyze previously successful [ad campaigns](https://zapier.com/blog/google-ads-tips/) to glean insights on what worked and areas needing improvements. Then, it will use those insights to create new ad copy for you. This is my favorite way of using Jasper right now to create ads for the affiliate products I promote.  Here are some prompts to get you started.  ## Jasper AI prompts for social media strategy and content Writing [social media content](https://zapier.com/blog/write-social-media-posts-with-ai-and-zapier/) is more than just coming up with a clever 280 characters. Especially when you're trying to adapt each post to the various platforms where your audience hangs out, things get time-consuming. Jasper can support your social media marketing by generating content strategies and optimizing your posts for specific channels. It can even create content calendars and execution plans, giving you more time to tackle higher-value work. Start by empowering Jasper with your brand tone of voice and key company information, like target customers, competitors, and product info. Then, use these prompt ideas to streamline your workflow. ## Jasper AI prompts for PR outreach  From media research and monitoring to data analysis and pitching, communications-related work has a lot of moving parts. [AI text generators](https://zapier.com/blog/ai-text-generator/) can help with the writing side of things to free you up for the more human work. With Jasper AI, you can generate persuasive pitches, engaging email templates, and press releases that boost your outreach campaigns. Here are some prompt ideas for using Jasper for PR. ## Jasper AI prompts for creating blog posts When it comes to long-form content, Jasper is a powerful writing assistant. Whether you're creating new content or looking to resuscitate old articles, it does a great job of sparking creative ideas and enhancing your productivity. Two things to keep in mind for blog posts: - Jasper needs a lot of hand-holding for long-form content. The prompts for blog posts will largely depend on your process, but I've found it performs better when you ask it to write in segments instead of creating a full article at once. - You can enable the Google Search feature, and it'll pull in data and statistics from the search engine while working for you. ## Create marketing assets at scale with Jasper and Zapier When you [connect Jasper with Zapier](https://zapier.com/blog/jasper-ai/), you can optimize your content production even more by automatically running commands based on the actions you take in other apps. Here are some examples to help you get started, but you can connect Jasper to thousands of other apps with Zapier. **Related reading:** - [6 ways to make your content stand out in the AI writing wave](https://zapier.com/blog/stand-out-ai-writing/) - [How to create an AI writing coach with OpenAI's GPT and Zapier](https://zapier.com/blog/create-ai-writing-coach-with-gpt-3/) - [The best AI grammar checkers and rewording tools](https://zapier.com/blog/best-ai-grammar-checker-rewording-tool/) - [The best AI marketing tools](https://zapier.com/blog/best-ai-marketing-tools/) - [Jasper vs. ChatGPT: Which is best?](https://zapier.com/blog/jasper-vs-chatgpt)