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Katie Paterson

Katie Paterson is a freelance writer and digital marketer specializing in marketing, technology, recruitment, and business growth. She lives in Glasgow, Scotland.

Katie Paterson

Katie's articles

Most recent articles

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More from Katie

App tips

6 ChatGPT prompts that will generate great sales emails

Here are six tried-and-tested prompts that generated sales emails that are actually usable.

By Katie Paterson

9 min read

A hero image for Spotify app tips with the Spotify logo on a green background

App tips

How to make your Spotify private: A guide to Spotify privacy settings

Learn how to make a Spotify playlist private—and more.

By Katie Paterson

6 min read

App comparisons

Zoom vs. Teams: Which is better for remote meetings? [2023]

During the pandemic, the company I worked for made the shift from Zoom to Teams, and everyone and their dog had an opinion on which app was better. Two years later, the jury's still out.

By Katie Paterson

8 min read

App tips

What is Hotjar—and how do you use it?

Learn how to use Hotjar to get more insights unto your customer experience.

By Katie Paterson

7 min read


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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'