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Facebook Lead Ads: 6 Ways to Automate Your Campaigns for Success

Emily Irish / February 28, 2017

As an advertising tool, Facebook Lead Ads is in a league of its own, with a reach of over 1.8 billion users and the ability to drive qualified leads to your company without ever forcing users to leave Facebook.

Many advertisers find that Facebook Lead Ads offers the best...

The NPS Playbook: Why Your Net Promoter Score Matters to Your Entire Team

Melanie Pinola / February 27, 2017

Your Net Promoter Score or NPS is the "one number you need to grow". It's a super simple survey that asks customers just one question: on a scale of 0 to 10, how likely are you to recommend the company to a friend or colleague. That's it.

Yet...

3 Free Apps That Make Time Blocking Easy

Emily Irish / February 24, 2017

Time Blocking. It’s a simple productivity method—just schedule time to complete each your tasks, just like you’d schedule time for meetings. Unfortunately, it’s also one of the most strategies difficult to actually implement in your daily life.

The value of time blocking is that it helps...

Welcoming Human Resources/People Operations Specialist Meghan Gezo

Meghan Gezo / February 24, 2017

A note from Wade Foster, Zapier CEO: People are at the heart of building great organizations. When the HR responsibilities got too big for me to handle on my own, we wanted to find someone who could help us scale the team and bring the same sort of care and...

Close More Sales with ProsperWorks CRM: 5 Teams Share Their Tips

Kim Kadiyala / February 23, 2017

It's easy to keep track of client relationships when you're just starting out, but those Post-It notes and memory tricks can't scale with your business. ProsperWorks is a customer relationship management (CRM) tool that's seamlessly integrated with the Google apps you already use to manage your...

How to Find Anything in Google Apps

Matthew Guay / February 22, 2017

Google is synonymous with search, and for good reason: It's good. So good, in fact, many of us don't bother bookmarking sites anymore. Surely Google can find it again whenever we need it.

Files, contacts, and that random quote you're trying to remember from last year's...

Net Promoter Score: Your Guide to NPS, the "One Number You Need to Grow"

Chad Keck / February 22, 2017

Last week, some college friends came to visit from out of town, and asked me where we should eat. Such a simple question, but there I was sitting with my wife for half an hour going through options. But we kept coming back to the same choice: Rudy's BBQ...

12 Ways to Stay Productive in Slack

Matthew Guay / February 21, 2017

Slack is designed to replace your inbox and be the one place where all your communications would happen, keeping you and your team productive and informed all at the same time. But, like all communication tools, it can also be a distraction.

Don't despair. You can still use Slack...

4 Ways to Make the Best Decision When Choosing an App

Emily Irish / February 17, 2017

The good news: there are more tools out there than ever before to help you accomplish your business and personal goals.

The bad news: the number of software and hardware options available can easily weigh you down and distract you from your priorities.

After all, an app is only useful...

The Craftsman Approach: Master Your Work Through Deliberate Practice

Emily Irish / February 16, 2017

In a PBS documentary on Viking swordsmithing, the world got a glimpse into deeply focused, masterful craftsmanship. It might have looked like a man hammering metal for eight hours to shape a sword, but this was a true master at work—carefully controlling the force and angle of every blow...