WooCommerce
When this happens...
WooCommerceNew Customer
Then do this...
MailchimpAdd/Update Subscriber

Maximize your engagement with new customers on your WooCommerce store by signing them up for emails from your MailChimp account. Zapier can do it automatically with this integration, copying every new customer's email address into your MailChimp mailing list. It's a great way to onboard customers, and make sure they know how to use your product.

How It Works

  1. A new customer is created in WooCommerce
  2. Zapier adds the new customer to MailChimp

What You Need

  • Self-hosted WordPress website
  • WooCommerce plugin installed
  • MailChimp account

Why Zapier?

Free

Get started for free—14 day trial of premium features and apps.

Easy

No coding required—automate any of 1,500+ apps in minutes.

Secure

Enterprise-level security—connect mission-critical apps.

It's easy to connect WooCommerce + Mailchimp and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
Subscription Created

(With Line Item Support) Triggers when a WooCommerce subscription is created.

Add/Update Subscriber

Add a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.

New Order

(With Line Item Support) Triggers when a WooCommerce order is paid for.

Unsubscribe Email

Unsubscribe an email address from an audience of your choosing.

New Customer

Triggers if a customer chooses to register for an account. This can happen during the checkout process, or via the My Account page.

Send Campaign

Sends a campaign draft. PLEASE NOTE: This action sends an email to everyone signed up to the Campaign. Are you trying to send an email to just one person? Set up an Automation within MailChimp and assign the welcome email to a tag. Then assign that tag to your customer with the Add Subscriber To Tag Action.

New Subscriber

Triggers when a new subscriber is added to an audience.

Create Campaign

Creates a campaign draft.

Updated Subscriber

Triggers when a subscriber is added or updated in an audience.

Add Subscriber to Tag

Add an email address to a tag within an audience. Note: the email address must already be subscribed to the audience, or this will fail.

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Become a Zapier Integration Partner

WooCommerce is the eCommerce platform for WordPress. Connection requires a paid Extension. See https://wczap.com/extension/ for details.

Learn More

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

See Mailchimp Integrations