SalesforceIQ

SalesforceIQ Updates

SalesforceIQ mention · November 20, 2017

How to Keep Your Sales and Support Teams Happy and Efficient with Automation

It's hard to avoid the minutia of sales and support. Both require extensive cataloging, tagging, and monitoring to maintain a healthy database. If you don't catch yourself, your entire day could descend into copying data from system to system. Add in multiple support channels and lead generators and...read more
SalesforceIQ update · February 18, 2016

Automatically Search Your SalesforceIQ Contacts with a Zap

Search for SalesforceIQ Contacts within Your Zap We can all agree that the worst part about a CRM usually is getting your team on board with using it. Getting in the groove with a new relationship management system could take your team weeks, even months. SalesforceIQ’s CRM solution aims...read more
SalesforceIQ mention · December 17, 2015

Email Sales Metrics: How to Find and Track the Numbers that Matter

Sales has turned into a data-driven sport, carried forward by the unofficial slogan “If you can’t measure it, you can’t manage it.” And now that email marketing is such a core part of the sales process, smart teams are tracking every available piece of data. Open rates, click-through...read more
SalesforceIQ mention · November 17, 2015

Build a Prototype Without Code: Rely on Apps, Integrations and APIs

Creating something new takes time. A lot of time. The idea might come in a flash, but turning it into a product with customers and revenue takes far, far longer. Unless you have the right process in place. When Richard Eastes came up with the idea for his lawnmowing-on-demand service...read more
SalesforceIQ mention · June 1, 2015

Five Ways to Manage Contacts, Customers and Sales Leads with Ease

The Zapier Monthly: Contact Mangement Edition | Vol. II, Issue 5 Every month, we teach you how to use Zapier to solve a problem or reach a goal. This month, we're showcasing how to streamline the creation and management of contacts in your CRM. Managing contacts is like sorting socks...read more
SalesforceIQ mention · December 24, 2014

The Ultimate Guide to CRM Apps: A Free eBook From Zapier

It's that time of the year when you have time off work to fight traffic and winter snowstorms, to relax with your family and make New Year's resolutions. And, if you're lucky, it's that time when you'll get the item you've had in your...read more
SalesforceIQ mention · September 23, 2014

The 25 Best CRM Apps for Every Business

Managing your contacts didn’t used to be so difficult. When you started your business, you had a handful of suppliers and customers, and few enough team members that you could memorize their email addresses. Things change. That’s good: business is growing and you have more people than ever...read more
SalesforceIQ mention · May 20, 2014

Get Smart About Product Design with this Hierarchy of Needs

RelateIQ is testing a new feature internally right now. It’s an update to its Chrome extension that will give users a simple way to verify a rule for an email they’re about to send. The relationship management software already offers rules by default in its app. If an...read more
SalesforceIQ mention · November 21, 2013

How a Startup that Sells to Salespeople Gets Their Customers

“Startups love to optimize their UI/UX but not their sales funnel.” That’s the start of one of Elastic CEO Steli Efti’s “7 Deadly Sales Sins Committed By Startups”. The sin: “No Process in Place.” Efti, who runs a company that offers a on-demand sales team, wrote that...read more
Matthew Guay
Reviewed by Matthew Guay
Last updated September 29, 2015

You don’t have time to babysit your apps. You need your apps to speed you up, and the last thing you need is to have to remember to forward an email to your CRM or copy and paste customer interaction info into yet another app. And you likely need something that’d automatically find the most important emails in your inbox, make sure you know exactly what needs your attention today, and let you reply to those messages right from the same app.

SalesforceIQ—formerly *RelateIQ*—is designed to be exactly that app. A new member of the Salesforce family of apps, SalesforceIQ is a new take on the traditional CRM with a modern design and mobile apps that you’d expect. Instead of the traditional focus on deals and leads, SalesforceIQ is focused on your contacts and interactions.

When you first setup your SalesforceIQ account, you’ll add your Gmail, Exchange, or Office 365 account—and be sure to select your work account, not your personal email account. You’ll then add your contacts, organize them into lists, and SalesforceIQ will do the rest. It’ll automatically find any new email interactions you have with those contacts, letting you view them and optionally share the entire thread with your team.

You can then reply to a contact right inside SalesforceIQ and the message will be sent to their email from your email address, just as though you were still using your traditional email app. Or, you can start a new email conversation with a contact from SalesforceIQ, and track the entire interaction flow automatically.

On your own, that wouldn’t be much more than a normal email inbox with nice icons and better message threading. But with your entire team sharing emails with partners and clients, and SalesforceIQ assembling all of them together into a cohesive view of your company’s interactions with that client and all your contacts at that company, you’ll have a much better picture of what’s going on. Every company and client will be linked together—or you can manually link contacts to a company if they’re not already—so you can see the entire conversation flow your company’s had with everyone there. And it’s not just emails: you can track calls and meetings, add notes with @mentions of other team members, or filter the conversation if it all gets to be too much.

The filtering power of SalesforceIQ along with its lists are what you’ll use to drill down and make sense of everything beyond just emails. You can add lists for sales with the typical leads and opportunities, business development with deals and events, fundraising with investments and recent activity, or for whatever you’d like to track for your workflow with a custom list. That’ll add custom fields on each contact, where you can track each relevant piece of data with text blocks or multiple choice selectors, and will let you track your contacts’ progress through the different stages of your business activity.

That’s when the filtering tools will come in handy. You can open a list that’s designed for a particular workflow, or make your own lists that expose just the contacts with particular data in custom fields. Or, you can sort the fields in a list much like in a spreadsheet to quickly find the person you need. Then, you’ll get the same great email and interaction tracking again so you can quickly see what’s happened with that contact and start the conversation again.

If your team’s workflow is strongly email centric, and you’re having trouble keeping everything together, SalesforceIQ is a great CRM app to try. It’ll help you keep all the conversations together, giving you the best possible view of your team’s interactions with each of your clients’ teams.

Originally published September 4, 2014; updated September 29, 2015 to reflect SalesforceIQ branding

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SalesforceIQ is a CRM app that integrates with your team's email inboxes, automatically captures your interactions with customers and clients, and analyzes it to improve your relationships.