When this happens...
SQL ServerNew Row
Then do this...
RouteTrack Event

Using a SQL Server based application to store and manage your customers data? If you need to communicate with them using a marketing automation tool, Zapier can automatically add new SQL Server rows to your Route account as they are created. After this integration is set up, new records added to your SQL Server contact database from that point forward will be added to your Route account as new contacts.

Note: This Zapier integration doesn't import existing SQL Server rows into Route, only new rows after you've set it up.

How It Works

  1. A new record capturing data is added to a SQL Server database
  2. Zapier adds that data to your Route account

What You Need

  • SQL Server account
  • Route account
SQL Server is a Premium integration on Zapier.

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When this happens...
then do this!
New Contact

Triggers when a new contact is identified by Route.

Track Event

Tracks an event triggered by a contact in your site or app.

New or Updated Row

Triggered when a new row is added or modified.

Update Row

Updates an existing row.

New Row (Custom Query)

Triggered when new rows are returned from a custom query that you provide. Advanced Users Only

New Row

Adds a new row.

New Row

Triggered when you add a new row.

New Automation Task

Triggers when your automation reaches an action with a Zapier task.

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Route is a multi-channel marketing automation platform. Identify contacts in your site or app, track their behaviour and trigger automated personalized campaigns.

SQL server (or MS SQL) is a top of the line database geared for the cloud

See SQL Server Integrations