Route Integrations

Manually transferring contact information from one platform to another can be time consuming, don’t you think? If you already use MailChimp and don’t want the cost of keep importing your list manually into Route, just use this simple automation. Every time a new subscriber fill in one of your MailChimp forms it will be added as a contact on Route and you’ll be able to create automated campaigns targeting those contacts.

Integrating Route to your Mailchimp account will help you start creating automated marketing campaigns within minutes!

How It Works

1. You get a new MailChimp subscriber
2. Zapier adds the contact to Route

What You Need

• Mailchimp account
• Route account

Leads come from many different sources, such as your website, landing page, weblog, and mailing lists. Maintaining all of them and knowing exactly where they are in your sales funnel right now can be daunting. With Route you could center your contact database in one place, from many different sources, and with automation, you could automatically add your new Route contacts to your Agile CRM account to keep both databases updated.

Note: If the contact already exists on Agile CRM, it will be updated.

How It Works

1. You have a new Route contact
2. Zapier creates a new contact in Agile CRM

What You Need

• Route account
• Agile CRM account

We have no doubts that have a CRM software is an important thing to your organization. But only have is not sufficient, you have to use it. Many people put a lot of leads in their CRM softwares but don't activate them, don't start a talk with them and lose good opportunities. Automate your lead nurturing using Zapier to automatically add your new Agile CRM contacts to your Route contacts, so they could be triggered on your marketing campaigns.

How It Works

1. You have a new contact in Agile CRM
2. Zapier creates a new Route contact

What You Need

• Agile CRM account
• Route account

One of the core principles about Route is that we want to automate your marketing tasks using the tools that you already know and love. However, some tools don't have an API to integrate with, but have a webhook endpoint to receive updates. When creating a campaign on Route you can send contact data from people that enter this campaign to Zapier, at this moment Zapier will send the same data to your app via webhooks. You just need to set the URL to receive the webhook and you’re ready to send this data to 3rd party services.

How It Works

1. You have a new task in Route
2. Zapier sends a webhook to your application

What You Need

• Route account

Planning a webinar goes beyond the content you’ll share with the atendees, it includes engaging with them from the moment they register until the webinar day. You also know that people who register to a webinar shows a higher level of interest and qualification compared to those who just subscribes to your newsletter. You can’t miss the chance to build a relationship with them by always send the best message at the right time.

You can do it automatically by sending new registrants to Route, by creating marketing automation campaigns targeting people that register to watch your webinar.

How It Works

1. A new contact register for your webinar
2. Zapier send this contact to Route

What You Need

• GoToWebinar account with a webinar scheduled
• Route account