When this happens...
ReplyNew Email Replied
Then do this...
InsightlyCreate Lead

Once a user answers your messages, they're engaged. Save yourself the trouble of logging their info by letting Zapier do it. After you've set it up, this integration will fire off with every new reply you get on Reply, adding a new lead to Insightly with the data so you know who to follow up with next.

How this Reply-Insightly integration works:

  1. A new reply is received in Reply
  2. Zapier automation creates a new lead in your Insightly account

Apps involved:

  • Reply
  • Insightly

Why Zapier?


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No coding required—automate any of 1,000+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Reply + Insightly and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
Prospect Finished

Triggers when a prospect finishes in terms of campaign.

Mark as Replied

Marks prospects as replied in some campaign.

New Emails Sent

Triggers when new email sent (first step or follow-up).

Create\Update Person

Creates\Updates a person.

New Email Replied

Triggers when a person replied.

Create\Update Person and Push to Campaign

Create/Update a person and push it to campaign.

Inbox Category Set for Reply

Triggers when reply marked with a new inbox category.

Create Contact

Create a new contact in your Insightly account.

New Email Opened

Triggers when a person opens your email.

Create Task

Create a new task in your Insightly account.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,400+ others.

Become a Zapier Integration Partner

Reply is a sales automation platform that puts outreach on autopilot, while still making each communication personal.

Insightly is a CRM and project management app that helps small to medium businesses manage contacts, track relationships, monitor sales pipeline, organize projects and more. It keeps all your critical business info on all your devices, so your company sells more and satisfies customers better.

See Insightly Integrations