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Mixpanel + Airtable + Mailchimp Integrations

How to connect Mixpanel + Airtable + Mailchimp

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Do even more with Mixpanel + Airtable + Mailchimp

With Zapier, you can do more than just connect your apps - you can automate entire processes from beginning to end! Check out the following list of triggers and actions you can use with Mixpanel, Airtable, and Mailchimp. And don’t forget that you can add more apps and actions to create complex workflows.

Supported triggers and actions

What does this mean?
    • Distinct ID (Profile ID)Required

      The user's distinct_id. If you are sending Events to Mixpanel in addition to Profiles, this property value should be identical to the distinct_id property attached to events so that you can connect events to profiles. Tell me more about distinct_id.

    • Profile PropertiesRequired

      Properties contain information about the profile. For example, for a user profile, properties can be things like an email address, where they came from, or their age. These properties allow you to drill down to very specific segments of users/customers and learn more.

      Properties are sent as key-value pairs where the key is the property name and the value is the property value. Tell me more about properties.

      Certain property keys are special/reserved. For example, if you include the $email property, you can start sending targeted email notifications using Mixpanel's Notifications product. Other examples of special properties are $name, $phone and $unsubscribed. Learn more about Special/Reserved properties .

    Action
    Write
    • BaseRequired

    • TableRequired

    • Limit to View

      (Optional) Limit to records added to a specific View, and return records in the View order.

    • Include file contents?

      Returns an extra File field with file contents. Set this field to Yes if you have trouble with Airtable file URLs expiring. File contents greater than 100MB will cause an error.

    Trigger
    Scheduled
    Try It
    • BaseRequired

      Base in which to create the record.

    • TableRequired

    Action
    Write
    • BaseRequired

      Pick the Airtable base containing the records you wish to update.

    • TableRequired

      Pick the Airtable table containing the records you wish to update.

    • RecordRequired

      Pick the Airtable record that you wish to update.

    Action
    Write
    • EventRequired

      A name for this Event. For example, 'Brand Mentioned in Tweet' or 'Payment Made'. Tell me more about Events.

    • Distinct ID (Profile ID)

      A way to uniquely identify your users (or more generally, profiles). If you are sending Profiles to Mixpanel in addition to events, this property value should be identical to the Distinct ID property attached to the Profile so that you can connect events to people records. Tell me more about distinct_id.

    • Event Properties

      Event Properties are bits of extra information that you send along with your Events describing the details of that action. They are usually specific to the Event they’re describing and don’t apply universally to other Events. Leveraging Event Properties allows you to conduct deeper analysis to better understand user behavior for a specific action. For example, a 'Song Added to Playlist' event could have 'Artist' and 'Playlist' as the properties. Properties are sent as key-value pairs where the key is the property name and the value is the property value. Tell me more about properties.

      Use the + sign to add properties to this event.

    Action
    Write
    • BaseRequired

    • TableRequired

    • Help Text

      You must have at least one "Last Modified Time" type column in your Table in order to use this Trigger. Learn more about those here.

    • Which timestamp field should this Zap use to check for updates?Required

      When this column changes to a new timestamp, your Zap will trigger on the corresponding record. Note: Must be a Last Modified Time column type.

    • Limit to View

      Filter on updates to a specific View in your Table.

    • Include file contents?

      Returns an extra File field with file contents. Set this field to Yes if you have trouble with Airtable file URLs expiring. File contents greater than 100MB will cause an error.

    Trigger
    Scheduled
    Try It
    • BaseRequired

      Base in which to create the record.

    • TableRequired

    Action
    Write
    • Owner

      Determines which App Extensions will appear in the dropdown below.

    • App ExtensionRequired

    Action
    Write

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How Mixpanel + Airtable + Mailchimp Integrations Work

  1. Step 1: Authenticate Mixpanel, Airtable, and Mailchimp.
    30 seconds
  2. Step 2: Pick one of the apps as a trigger, which will kick off your automation.
    15 seconds
  3. Step 3: Choose a resulting action from the other app.
    15 seconds
  4. Step 4: Select the data you want to send from one app to the other.
    2 minutes
  5. That’s it! More time to work on other things.
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About Mixpanel

Mixpanel provides product analytics for understanding user behavior in apps & websites. Build better products faster with instant insights.
Learn more

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About Airtable

Organize anything with Airtable, a modern database created for everyone. Airtable is a fast and flexible way to create tables to keep track of anything, from sales leads to vacation planning to inventory management.
Learn more

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Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.
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