LinkedIn Matched Audiences
When this happens...
SalesforceNew Lead
Then do this...
LinkedIn Matched AudiencesAdd Email to Audience

Make sure you're marketing to everyone that matters by using your leads to optimize your ad reach. Once this integration is active, Zapier will automatically add every new Salesforce lead you get to a segment on LinkedIn Matched Audiences so your ad targeting can help hone in on more people like them.

Note: A campaign can only be run if all its segments have over 300 leads combined.

How this Salesforce-APP integration works

  1. A new lead is created on Salesforce
  2. Zapier adds them to a segment on LinkedIn Matched Audiences

Apps involved

  • Salesforce
  • LinkedIn Matched Audiences

Why Zapier?


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It's easy to connect LinkedIn Matched Audiences + Salesforce and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Lead

Triggers when a new lead is created.

Create Lead

Create a new lead.

New Custom Object

Triggers when a new custom object (of the type you choose) is created.

Add a Lead to a Campaign

Add a lead to a campaign.

New Contact

Triggers when a new contact is created.

Create Custom Object

Create a new custom object (of the type you choose).

New Opportunity

Triggers when a new opportunity is created.

Add a Contact to a Campaign

Add a contact to a campaign.

New Case

Triggers when a new case is created.

Create Contact

Create a new contact.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,500+ others.

Become a Zapier Integration Partner

LinkedIn Matched Audiences lets you deliver marketing messages based on website retargeting, account targeting, and email contact targeting.

Learn More

Salesforce is a leading enterprise customer relationship manager (CRM) application.

See Salesforce Integrations