What if each customer purchase was an opportunity to reach even more prospects? This automation can do that for you. Once active, it will react to every new sale made on your PayPal account, adding each customer to a segment on LinkedIn Matched Audiences so your ads can draw on that list as prime target examples.
How this Paypal-LinkedIn Matched Audiences integration works
- A new sale is made on PayPal
- Zapier adds the customer to a LinkedIn Matched Audiences segment
- LinkedIn Matched Audiences
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Only successfully completed payments trigger this (with line item support).
Creates an "Uploaded List Audience" that you can add emails to.
Only refunded payments trigger this.
Adds an email address to an "Uploaded List Audience".
Only successfully completed payments trigger this.
Removes an email address from an "Uploaded List Audience".
All Merchant Transactions, regardless of status, trigger this.
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