When this happens...
LeadpagesNew Form Submission
Then do this...
PardotCreate Prospect

Automate your data entry by allowing Zapier to handle your incoming leads. After being turned on, this integration will detect new form submissions on Leadpages and add a new prospect on Pardot for each, letting you scale your marketing efforts so you can focus on converting those leads into customers.

How this Leadpages-Pardot integration works

  1. A new form submission is received on Leadpages
  2. Zapier automatically adds a prospect on Pardot

Apps involved

  • Leadpages
  • Pardot

Why Zapier?


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No coding required—automate any of 1,500+ apps in minutes.


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It's easy to connect Leadpages + Pardot and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Form Submission

Triggers when a visitor submits a form on a page.

Create Prospect

Creates a new Prospect record within Pardot.

New Prospect

Triggers when a new Prospect is synced to Pardot.

Update Prospect

Updates an existing prospect.

Add Prospect to List

Adds an existing prospect to a list.

Send List Email

Creates and sends a list email.

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Leadpages lets you build beautiful, high-converting landing pages, sign-up forms, and other conversion assets.

Learn More

Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.

See Pardot Integrations