Lander

Features, Pricing, Alternatives and More

Written by Stephanie Gonzaga
Last updated

A quick tour around Lander shows how flexibility is its strong selling point. No matter what industry you belong to or what campaign you intend to launch, Lander has the tools to help you create a beautiful yet functional landing page that converts. There are templates for products and services, webinars and online conferences, eCommerce, portfolios, and coming soon pages. Simply pick the format that fits your needs, and Lander will take you to the drag-and-drop editor where you can pick and drop elements of your landing page. These include text, images, video, and audio that communicate your message to your potential customers.

Of course, if you’re looking to gain more control with your landing page’s design, you can customize in HTML by visiting the Advanced tools section. The team behind Lander has also gone as far as to accept requests from customers who’d like a professional template made just for them. While this can take time and money, it’s an interesting option to consider if you have specific needs that Lander’s existing templates can’t meet.

Integrations are a must-have if you use a variety of marketing tools for different aspects of your campaign. They’re also a great productivity boost, since they allow you to automate activities that could be using up your time. Lander integrates with popular email marketing, CRM, and analytics services to grow your audience and make sound business decisions. Some of these integrations include Mailchimp, Salesforce, and more via Zapier.

Apart from design are page properties you can manipulate and goals you can set to give you clear and concrete feedback about your landing page’s performance. Moreover, the dashboard displays statistics related to your campaigns, such as conversion rates, leads, link tracking, and A/B testing for when you’d like to compare two versions of your landing page. You can use these data to tweak your landing pages for better conversions, improve your landing page copy, and experiment design changes to see what clicks with your target market.

Once you’ve nailed down your landing page design, copy, and analytics, hit Publish to go live. Anyone with access to your landing page can interact with it, whether it’s playing a video, reading the copy, or entering their email address to sign up. And if you’ve set up goals for your page, Lander will be able to track the number of interactions it receives, whether that’s a link or a video. Finally, you can add a custom domain that is memorable and that matches your brand, giving it a more professional look. Take note though that custom domains are a premium feature.

Overall, Lander is an easy way to create landing pages that not only appeals to visitors, but converts them into actual paying customers. It also comes with comprehensive analytics to give you the data you need to increase conversions and sales. If you’re looking for a landing page builder that takes care of both design and data, Lander’s a good place to start.

Do more with Lander

Zapier allows you to instantly connect Lander with 1,500+ apps to automate your work and find productivity super powers.

Connect to 1,500+ Apps

Gmail

Email
 +1, Google

6 Integrations

ActiveCampaign

Marketing Automation

10 Integrations

Mailchimp

Email Newsletters

7 Integrations

GoToWebinar

Premium
 +1, Webinars

3 Integrations

Google Sheets

Google
 +1, Spreadsheets

7 Integrations

Infusionsoft by Keap

Marketing Automation
 +1, Premium

8 Integrations

Salesforce

CRM (Customer Relationship Management)
 +1, Premium

19 Integrations

Zoho CRM

CRM (Customer Relationship Management)
 +2, Premium, Zoho

8 Integrations

WordPress

Website Builders
 +1, WordPress

2 Integrations

Lander Pricing

  • $37/month Basic plan for up to 3K visitors a month and one custom domain

    • $74/month Professional plan for up to 25K visitors a month and 50 custom domains

    • $149/month Enterprise plan for up to 100K visitors a month and unlimited number of custom domains

Lander Features

  • Choose from a wide variety of landing page templates for different types of campaigns

    • Easily add, edit, and delete text, images, and video using the drag-and-drop editor

    • Powerful analytics give you insight on your landing page’s performance and effectiveness

    • Add a custom domain for a more professional impression

    • Integrates with email marketing services, sales and CRM, and other business tools

Lander Updates

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