Add offline conversion events to Facebook from new sales in PayPal
Ad tracking can make the difference in getting your cost of acquisition just right, but it can be a pain if you are tracking it manually. After you've set up this integration, Zapier will automatically monitor new PayPal sales, logging the event to your Offline Conversion tracking on Facebook, allowing you to ditch the manual tracking and enjoy better ad targeting.
Ad tracking can make the difference in getting your cost of acquisition just right, but it can be a pain if you are tracking it manually. After you've set up this integration, Zapier will automatically monitor new PayPal sales, logging the event to your Offline Conversion tracking on Facebook, allowing you to ditch the manual tracking and enjoy better ad targeting.
- When this happens...Successful Sale
Only successfully completed payments trigger this (with line item support).
- automatically do this!Send Offline Event
Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Facebook campaigns to offline activity and business impact.
- Successful SaleOnly successfully completed payments trigger this.Trigger
- Successful SaleOnly successfully completed payments trigger this (with line item support).Trigger
- Refunded SaleOnly refunded payments trigger this.Trigger
- All Merchant TransactionsAll Merchant Transactions, regardless of status, trigger this.Trigger
- Send Offline EventSends events from your customer systems (PoS, CRM, email service provider, etc) to connect Facebook campaigns to offline activity and business impact.Action
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