When this happens...
Facebook Lead AdsNew Lead
Then do this...
Surefire CRMCreate Contact

Generating leads with Facebook Lead Ads can be a great source of inbound marketing. But how do you manage all those leads on an ongoing basis? With this Zapier integration, you can now send leads generated from Facebook Lead Ads directly to Surefire as contacts for fast and reliable tracking and follow-up.

How this Facebook Lead Ads-Surefire CRM integration works

  1. A new lead is created with Facebook Lead Ads
  2. Zapier creates a contact in Surefire CRM

Apps involved

  • Facebook Lead Ads
  • Surefire CRM
Facebook Lead Ads is a Premium integration on Zapier.
Surefire CRM is a newer integration on Zapier that's still in beta.

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,000+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Facebook Lead Ads + Surefire CRM and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
Facebook Lead Ads
New Lead

Triggers when a new lead is created.

Facebook Lead Ads
Add Email to Custom Audience

Adds an email address to an existing custom audience.

Facebook Lead Ads
Create Custom Audience

Creates a new custom audience. Note: You may need to accept Facebook's Terms of Service before using this action

Surefire CRM
Create Contact

Creates a new contact or updates an existing contact.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,000+ others.

Become a Zapier Integration Partner

Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.

Surefire CRM is a multi-faceted mortgage industry CRM marketing platform that offers personalized database marketing with unique content.