Direct Mail
When this happens...
Google SheetsNew Spreadsheet Row
Then do this...
Direct MailNew Address

Google Sheets (together with Google Forms) is a fast, friendly, and free way to host surveys, manage lists, or gather sign-ups online. Direct Mail is the ideal way to send personalized email those lists. Now with Zapier, these two great tastes taste great together! This Zapier automation watches your Google Sheets spreadsheet for new rows and automatically adds them as new addresses in Direct Mail.

Note: This integration does not import preexisting rows from your spreadsheet, only new rows after you've set it up.

How It Works

  1. A new row is added to a Google Sheets spreadsheet
  2. Zapier uses that new row to add a new address to your Direct Mail mailing list

What You Need

  • Google Sheets spreadsheet
  • Direct Mail account

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,500+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Direct Mail + Google Sheets and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
Sent Campaign

Triggers when an email campaign is sent.

New Address

Creates a new address or updates an existing address.

New Address

Triggers when a new address is added to your group.

Unsubscribe Address

Marks an address as unsubscribed and (optionally) removes it from the group.

Updated Address

Triggers when an address in your group is unsubscribed, hard bounced, or otherwise updated.

Create Worksheet

Create a blank worksheet with a title. Optionally, provide headers.

Deleted Address

Triggers when an address is deleted from your address group.

Create Spreadsheet Row

Create a new row in a specific spreadsheet.

New Spreadsheet Row

Triggered when a new row is added to the bottom of a spreadsheet.

Update Spreadsheet Row

Update a row in a specific spreadsheet.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,500+ others.

Become a Zapier Integration Partner

Direct Mail is a native OS X app for creating, sending, and tracking email campaigns. Includes tools for building mailing list sign-up forms, autoresponders, dynamic content, and more. Works offline and online, including cloud collaboration features.

Learn More

Create, edit, and share spreadsheets wherever you are with Google Sheets, and get automated insights from your data.

See Google Sheets Integrations