Cognito Forms
When this happens...
Cognito FormsNew Entry
Then do this...
Google AnalyticsCreate a Measurement

Your website uses forms, and you want to track submissions. Use this integration. It's triggered each time someone fills out a Cognito form on your website. It then sends a measurement to Google Analytics. This will tell you where your visitors are coming from and help increase conversions.

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,500+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Cognito Forms + Google Analytics and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Refund

Triggers when a refund is issued.

Create Entry

Creates a new entry.

Update Entry

Triggers when someone updates an entry.

Set Form Availability

Sets the availability of a form.

New Order

Triggers when an order is created.

Update Goal

Updates existing goals.

New Entry

Triggers when someone fills out your form.

Run Report

Runs a report and returns the analytics data.

New Payment

Triggers when a payment is collected.

Create a Measurement

Send a measurement of an event to Google Analytics.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,500+ others.

Become a Zapier Integration Partner

Cognito Forms is an easy-to-use form builder that allows users to quickly build a form, include it on their website, and start capturing entries without having to do any development.

Learn More

Google Analytics is an industry standard freemium web and mobile analytics package.

See Google Analytics Integrations