When this happens...
Facebook Lead AdsNew Lead
Then do this...
ClozeCreate/Update a Person

Following up with new leads immediately is important, and manually uploading a list only creates more of a delay. With this Facebook Lead Ads and Cloze integration, you can finally feed your team in real-time! Once this integration is configured, new Facebook Lead Ad leads will automatically create new people in Cloze for you.

How this Facebook Lead Ads-Cloze integration works

  1. A new lead is captured in Facebook Lead Ads
  2. Zapier creates a new person in Cloze

Apps involved

  • Facebook Lead Ads
  • Cloze
Cloze is a newer integration on Zapier that's still in beta.
Facebook Lead Ads is a Premium integration on Zapier.

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,000+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Cloze + Facebook Lead Ads and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Person Added to a List

Triggers when a person is added to a specific list.

Create/Update a Person

Creates or updates a person.

Person Removed From List

Triggers when a person is removed from a specific list.

Create Communication

Create a new communication record (email or call).

Person Changes Stage

Triggers when a person changes stage.

Create Timeline Event

Creates a new timeline event e.g. "Ticket Closed" or "Invoice Sent".

New Lead

Triggers when a new lead is created.

Add Email to Custom Audience

Adds an email address to an existing custom audience.

Create Custom Audience

Creates a new custom audience. Note: You may need to accept Facebook's Terms of Service before using this action

Use our free platform to build a single Zapier integration and instantly connect your app with 1,000+ others.

Become a Zapier Integration Partner

Cloze is like a personal assistant for your professional relationships that is always prompting you at the right moment, and remembering what you don’t. It’s the no-work way to see everything about your contacts in one place. Email, phone calls, meetings, notes, follow-ups and social.

Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.