Loading
Loading
  • Home

  • Automation with Zapier

  • Automation inspiration

Automation inspiration

3 min read

6 ways to automate Webflow

By Elena Alston · May 23, 2022
Webflow app logos connecting to the logos for Google Sheets, Airtable, and HubSpot on a light orange background.

With Webflow, designers and teams can create, collaborate on, and launch responsive websites, with no coding or dev help required. But that's the easy part. 

Websites aren't static. Even after you launch your website, you'll still need to create new blog posts, build news sections for upcoming events, or track forms your leads and customers submit. And since a lot of that work requires updating information across the other platforms you use, you can see where things get messy. 

That's why a lot of Webflow users rely on Zapier to connect their platforms, saving a whole lot of time—and headaches. Here are a few popular Zaps—our word for automated workflows—to help you make the most out of Webflow and your website. 

Table of contents

  • Archive your form submissions

  • Update your website content

  • Set up instant alerts

  • Turn your leads into subscribers

  • Organize and update your CMS items

  • Do more with webhooks

Archive your form submissions

Sometimes, you'll want to catalog your form submissions directly into a spreadsheet or another database app as a backup solution—without exporting and importing that data. (Say tedious.)

Archiving important Webflow items like email subscribers, contacts, and more can help you keep track of every form submission so you can easily reference them in the future. These Zaps help you automatically store all your form submissions in the app of your choice, so you can forget about copying and pasting manually:

Send Webflow form data to Google Sheets

Send Webflow form data to Google Sheets
  • Webflow logo
  • Google Sheets logo
Webflow + Google Sheets

Create Airtable records for new Webflow form submissions

Create Airtable records for new Webflow form submissions
  • Webflow logo
  • Airtable logo
Webflow + Airtable

Update your website content 

Alternatively, you might want to create or update items inside Webflow whenever you or your team update something in your spreadsheet or database app. This is handy if you want to create content like new blog posts in a timely way or if you want to update live items in Webflow so that they match your records across your different platforms. 

Create CMS items in Webflow from new Airtable records

Create CMS items in Webflow from new Airtable records
  • Airtable logo
  • Webflow logo
Airtable + Webflow

Publish Webflow CMS items when new rows are added to Google Sheets

Publish Webflow CMS items when new rows are added to Google Sheets
  • Google Sheets logo
  • Webflow logo
Google Sheets + Webflow

Add Webflow CMS items (like blog posts) from new rows in a Google Sheet

Add Webflow CMS items (like blog posts) from new rows in a Google Sheet
  • Google Sheets logo
  • Webflow logo
Google Sheets + Webflow

Create live Webflow items for new Airtable records

Create live Webflow items for new Airtable records
  • Airtable logo
  • Webflow logo
Airtable + Webflow

Set up instant alerts 

Need to stay on top of form submissions or new orders that come in through your website? While not every form you receive will require your immediate attention, Zapier can help you and your team keep track of what's important. 

Whether it's a customer in need of support or a warm lead that your sales team can reach out to, these Zaps will send you instant alerts to let you know. Stay on top of the activity happening across your website. 

Send emails via Gmail for new Webflow form submissions

Send emails via Gmail for new Webflow form submissions
  • Webflow logo
  • Gmail logo
Webflow + Gmail

Send emails for new Webflow form submissions

Send emails for new Webflow form submissions
  • Webflow logo
  • Email by Zapier logo
Webflow + Email by Zapier

Send new Webflow form data to Slack

Send new Webflow form data to Slack
  • Webflow logo
  • Slack logo
Webflow + Slack

Send Slack messages for new Webflow orders

Send Slack messages for new Webflow orders
  • Webflow logo
  • Slack logo
Webflow + Slack

Send new Twilio SMS messages for new Webflow form submissions

Send new Twilio SMS messages for new Webflow form submissions
  • Webflow logo
  • Twilio logo
Webflow + Twilio

Turn your leads into subscribers 

Well done—you're consistently collecting email addresses via your website form! Now, you probably want to nurture those prospects through your marketing funnel, right? 

Adding those email addresses straight to your mailing list or CRM means you can start engaging leads as soon as they've expressed an interest. No more bottlenecks, just good marketing. 

Update Mailchimp lists with new Webflow form data

Update Mailchimp lists with new Webflow form data
  • Webflow logo
  • Mailchimp logo
Webflow + Mailchimp

Add or update contacts on ActiveCampaign for new submissions to Webflow

Add or update contacts on ActiveCampaign for new submissions to Webflow
  • Webflow logo
  • ActiveCampaign logo
Webflow + ActiveCampaign

Send new Webflow submissions to HubSpot forms

Send new Webflow submissions to HubSpot forms
  • Webflow logo
  • HubSpot logo
Webflow + HubSpot

Create HubSpot contacts from new Webflow forms

Create HubSpot contacts from new Webflow forms
  • Webflow logo
  • HubSpot logo
Webflow + HubSpot

Add new leads on Salesforce for new Webflow form submissions

Add new leads on Salesforce for new Webflow form submissions
  • Webflow logo
  • Salesforce logo
Webflow + Salesforce

Organize and update your CMS items

You probably need to regularly update collection items (like blog posts, authors, emails, and more) inside Webflow's CMS function and make sure to publish them. A lot of that information you'll get through Webflow's form submissions, but reviewing those submissions and then updating individual items takes a lot of work. 

Zapier can do the heavy lifting for you by either turning form submissions into published items, creating new collection items automatically, or creating new items for you to review later. It's a better way to keep your Webflow content organized and up to date within the CMS. 

Publish Webflow CMS items from new Webflow form submissions

Publish Webflow CMS items from new Webflow form submissions
  • Webflow logo
  • Webflow logo
Webflow

Create collection items for new form submissions in Webflow

Create collection items for new form submissions in Webflow
  • Webflow logo
  • Webflow logo
Webflow

Send new Webflow form submissions to Webflow as new items

Send new Webflow form submissions to Webflow as new items
  • Webflow logo
  • Webflow logo
Webflow

Do more with webhooks

For even more customization, you can use webhooks to receive data from any service or send requests to any URL—without code or running servers. Put simply, webhooks are automated messages sent from apps when something happens. The message (or payload) is then sent to a unique URL. 

You can use Webhooks by Zapier to send the form submissions you receive through Webflow to another app. This is handy if the app you want to send this information to isn't supported by Zapier. That way, a POST will be made to your chosen webhook URL every time a new submission is made via Webflow. 

POST to webhook URLs with new submissions to Webflow

POST to webhook URLs with new submissions to Webflow
  • Webflow logo
  • Webhooks by Zapier logo
Webflow + Webhooks by Zapier

Webflow and Zapier, better together

You're already a pro when it comes to Webflow. Now you're ready to supercharge your workflows to get more done and make more of an impact with automation. 

These automations can help you seamlessly manage your website leads, organize your CMS, and fuel your marketing and sales efforts so you can grow your business faster.

Related reading: How to easily send Webflow form responses to Google Sheets

New to Zapier? It's workflow automation software that lets you focus on what matters. Combine user interfaces, data tables, and logic with 6,000+ apps to build and automate anything you can imagine. Sign up for free.

Get productivity tips delivered straight to your inbox

We’ll email you 1-3 times per week—and never share your information.

tags
mentioned apps

Related articles

Improve your productivity automatically. Use Zapier to get your apps working together.

Sign up
A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'