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Automatically attribute impact of chat on sales.
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Every time someone reaches out through live chat, there’s an opportunity for you to acquire a new customer and drive revenue. But how do you track which chat interactions truly contribute to sales—without tons of manual work or going on your gut?
Our sales chat attribution tracker template can help—by building you an automated system that measures the objective impact of chat on your business. The tracker uses AI to determine if a sales rep has objectively helped move a deal forward, based on consistent criteria that you set yourself. Then it instantly updates your customer relationship manager (CRM) with proper attribution.
To use this template, you must have:
A sales chat attribution tracker is perfect for:
This template builds an automated system to evaluate and track sales attribution for chat conversations. Here's how:
Yes, the template can be adapted to work with various chat platforms. As long as the app can send the chat transcript to your Zap trigger as a webhook, you’ll be good to go.
Absolutely. The template lets you adjust parameters like what topics constitute a sales conversation and how many exchanges are required, so you can tailor it to your unique sales cycle.
It's highly accurate. But we recommend fine-tuning the criteria to match your specific business needs and reviewing results periodically to ensure alignment with your sales process.