The 7 best Zendesk alternatives in 2025

Zendesk has been around for almost two decades, and in that time, it's become a kind of default choice for businesses looking for help desk software. And while it's a reliable, feature-rich option—one we use every day here at Zapier—it doesn't have to be your default choice.

The Zapier team has spent a ridiculous amount of time testing software. Based on that experience—and more than our fair share of customer support meltdowns—I've put together this list of the seven best Zendesk alternatives.

The best Zendesk alternatives 

• HubSpot for an all-in-one tool

• Zoho Desk for AI-powered customer support

• Intercom for sales and marketing 

• Help Scout for affordable help desk software

• LiveChat for a customer support live chat app 

• Jira Service Management for IT support teams

• Zapier for automation 

The best Zendesk alternatives at a glance

The best Zendesk alternative for an all-in-one tool 

HubSpot

HubSpot pros: 

• Data consolidation across multiple HubSpot products

• Shared inboxes across departments

HubSpot cons: 

• Gets expensive as you scale

• Packed with features that can be overwhelming to new users

Zendesk offers a CRM product (Zendesk Sell) that's secondary to its customer support functionality. But if you want a true all-in-one platform that lets you manage sales, marketing, operations, content, and customer support under one roof, HubSpot is the best Zendesk alternative. 

Adding Service Hub to your existing HubSpot setup means your support team works from the same system as your sales and marketing teams. Everyone shares the same data, the same contact records, and the same tools—so your customer experience stays consistent across every touchpoint.

HubSpot offers smart, AI-powered features like sentiment analysis and predictive ticket routing, similar to Zendesk. But because it's part of a larger ecosystem, support agents can see the full context of every interaction—from purchase history to recent marketing engagement—without switching tools.

There's absolutely a learning curve if you're new to HubSpot, but if you're already using other Hubs, Service Hub fits right in. 

You can also connect HubSpot to Zapier so it can talk to all the other tools in your tech stack. For example, you can automatically find, create, or update a ticket when trigger events happen in the other apps you use most. Learn more about how to automate HubSpot, or get started with one of these pre-built templates.

HubSpot pricing: Free plan available; paid plans start at $20/seat/month (billed annually) for the Starter Customer Platform plan. 

Read more: The best help desk software and customer support apps

The best Zendesk alternative for AI-powered customer support  

Zoho Desk  

Zoho Desk pros:

• Intuitive collaboration features

• Great price for value

Zoho Desk cons:

• Cluttered interface

• Significant learning curve

Zoho Desk's interface isn't the most modern—especially when compared to Zendesk's clean, intuitive design—but Zoho more than makes up for it with features that punch well above its price point. 

Take its built-in AI assistant, for example. Zia helps agents take a proactive approach to customer support by automatically tagging tickets, recommending relevant knowledge base articles, detecting unusual ticket activity, and running sentiment analysis to flag emotionally charged conversations before they escalate. Zendesk offers AI features, too, but its tools lean heavily on generative AI, helping agents write faster with suggested macros, summaries, and tone-adjusted replies. It's a different approach.

Zoho Desk also makes internal collaboration easy. Features like the team feed—Slack-style updates right in the platform—and agent collision detection help teams stay aligned and avoid duplicate work. 

For even more flexibility, use Zapier to connect Zoho Desk with the rest of your stack. This way, you can automatically do things like add new contacts as subscribers and send live chat conversations to Zoho Desk. Here are a couple examples to get you started.

Zoho Desk pricing: Paid plans start at $7/user/month (billed annually), but you'll need at least a Standard plan ($14/user/month, billed annually) for live chat functionality and Zia. 

Read more: Zendesk vs. Zoho Desk

The best Zendesk alternative for sales and marketing 

Intercom

Intercom pros:

• Advanced inbox features 

• Intuitive and easy-to-use AI chatbot customization

Intercom cons:

• Expensive

• Some basic features, like multiple team inboxes and automated workflows, are limited to more expensive pricing plans

While Zendesk is built around traditional support ticketing, Intercom is designed for engagement—making it easier to convert, onboard, and retain customers across the entire lifecycle.

Intercom takes a messaging-first approach, which includes tools for targeted campaigns, user segmentation, automated meeting booking, and personalized onboarding flows. It's a natural Zendesk alternative for teams that want to blend support with lead nurturing and customer education—without jumping between platforms or bolting on extra tools.

You also get a full suite of AI features like Fin AI Agent and Fin AI Copilot, which can handle common queries, assist agents with live suggestions, and streamline reporting—all of which supports Intercom's core strength: driving growth through customer communication.

And when you connect Intercom to Zapier, you can have new users automatically populate in your CRM or email marketing lists, among thousands of other automation possibilities. Learn more about how to automate Intercom, or get started with one of these pre-built workflows.

Intercom pricing: Custom 

Read more: Zendesk vs. Intercom

The best Zendesk alternative for affordable help desk software

Help Scout 

Help Scout pros:

• Useful collaboration features

• Email templating and customization

Help Scout cons:

• Minimal number of features compared to other solutions

• Pricey for its value

Help Scout is the best Zendesk alternative if you want a simple, affordable help desk solution without the bloat. Its clean, email-style shared inbox keeps support personal and conversational while still offering essential features like automation, collaboration, and reporting.

Unlike Zendesk's more complex (and costly) setup, Help Scout is easy to learn and designed with smaller teams in mind. You can use email templates, set reminders, auto-CC teammates, and track message opens, and it all feels lightweight and intuitive. It's also great for collaboration. Teams can be assigned to specific mailboxes, work together on replies, and access internal documentation through private knowledge base collections. 

Help Scout offers the same AI functionality you'd expect of modern customer support software—for example, rewriting content and summarizing conversations. It's nothing groundbreaking, but it's thoughtfully integrated, making it easier for agents to provide fast, consistent service without adding complexity. 

You can also connect Help Scout with Zapier to do things like turn tickets into tasks and share new tickets with your team wherever they spend their time. Learn more about how to automate Help Scout, or try out one of these pre-made templates.

Help Scout pricing: Free plan includes up to 50 contacts per month and 1 inbox; paid plans from $50/month (billed annually) for the Standard plan, which includes more contacts and multiple inboxes. 

The best Zendesk alternative for a customer support live chat app 

LiveChat  

LiveChat pros:

• A super solid, fully-featured live chat option

• Very quick to set up and easy to use

LiveChat cons:

• Limited support for structured ticketing workflows 

• Pricing model scales quickly 

Zendesk includes live chat as part of a broader support suite. LiveChat, on the other hand, specializes in real-time messaging, and it shows. From setup to day-to-day use, everything about the platform is designed to make live conversations with customers better.

Asynchronous mode, for example, allows conversations to continue even if someone goes offline. If a customer sends a message after hours, your reply will be delivered to both their email and chat widget whenever you respond. It's a small but powerful detail that makes LiveChat feel less like a chatbox and more like an ongoing conversation.

The platform comes packed with smart-and-sometimes-a-little-scary support features like message sneak peek (so agents can see what a customer is typing before they hit send), chat transfers, canned responses, and proactive messaging. As your team grows, you can expand the platform with add-ons for chatbots, help centers, and knowledge bases. LiveChat's AI assistant can also suggest responses based on your existing help docs to help agents in real-time.

You can use Zapier's LiveChat integration to connect it with thousands of other apps so you can automatically do things like add LiveChat contacts to HubSpot or track LiveChat conversations in Google Sheets. Here are a few pre-built templates to get you started. 

LiveChat pricing: From $20/month (billed annually) for the Starter plan, which includes 1 user and the AI assistant.  

Read more: The best live chat apps for customer support

The best Zendesk alternative for IT support teams 

Jira Service Management 

Jira Service Management pros: 

• ITSM-specific automation templates

• Premium suite of AI tools for generative and predictive use cases

Jira Service Management cons: 

• Steeper learning curve

• Harder to navigate the knowledge base on the back end

Zendesk and Jira are two of the most popular help desk solutions on the market, and they have a lot of overlapping features. But where Zendesk is the default for customer support teams, Jira Service Management is the default solution for IT support teams. 

If your team needs a solution that supports technical operations as much as end-user support, Jira Service Management is built for the job in a way Zendesk simply isn't. For example, with Jira's asset management system, you can track all your organization's hardware and software in one place, link related issues to each asset, and build automated workflows using preloaded ITSM templates. 

Jira's Atlassian Intelligence suite also offers tailored functionality for IT workflows. It can summarize tickets, suggest related issues, and even predict assignments based on past behavior—giving support teams more automation without sacrificing control. Zendesk offers similar AI features through paid add-ons, but they're more focused on message generation and macros. 

You can do even more with Zapier's Jira integration, connecting Jira to all the other apps your team uses so you can do things like automatically create tickets and send notifications to your team. Learn more about how to automate Jira, or get started with one of these pre-made templates.

Jira Service Management pricing: Free plan available; paid plans start at $7.53/user/month (billed monthly) for the Standard plan. Upgrade to the Premium plan (from $13.53/user/month, billed monthly) to access AI credits. 

Read more: Zendesk vs. Jira

The best Zendesk alternative for automation 

Zapier

Zapier pros: 

• Build a custom solution without code

• Automation-first

Zapier cons: 

• Not a purpose-built help desk platform

If standard help desk software isn't cutting it for you, you can build a custom, automation-focused solution with Zapier.

Start by building a self-serve customer portal with Zapier Interfaces, embed a Zapier Chatbot to handle FAQs and triage issues, and use Zaps to automatically route tickets, send updates, or escalate urgent requests to the right person. With Zapier Tables, you can store and manage customer data, log issues, or designate agent assignments in a centralized database built to power your workflows. And if you're not sure where to start, you can use Zapier Canvas to visualize your workflows and see how this will all work together.

You can even build a Zapier Agent that acts like a support teammate—processing inputs, finding answers, making decisions, and taking action based on your internal knowledge.

Learn more about how to automate your entire workflow using Zapier, or get started with this template.

IT help desk

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Zapier pricing: Free plan available; paid plan starts at $20/month (billed annually).

Which Zendesk alternative should you choose?

I'll give you the frustrating answer that you don't want to hear (but we all know is true): it depends. 

The best Zendesk alternative for you depends on the pain points you're trying to solve. So pick your priority and go from there. If you want one platform to rule them all, HubSpot is hard to beat. If you want a Zendesk alternative that's laser-focused on helping IT support teams, go with Jira. And if you need a custom solution that automates most of your work, try Zapier.

Related reading: 

• How to build an effective customer support knowledge base

• What is a customer portal?

• The best customer portal software