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Givebutter: App spotlight

How this app lets you raise money online for great causes

By Elena Alston · December 13, 2021
Givebutter logo on a yellow background

Picture this: you have an amazing idea for a non-profit organization, like a matchmaking app that connects you with a pooch in need of a home—instead of a human. (Yes, it really exists.)

Or maybe you're part of a charity that fights climate change, and you want to raise enough funds to actually have an impact on the world. 

Whatever your reason for fundraising, there's no question about it: getting people to cough up the cash can be difficult. That's because a lot of fundraising platforms are clunky, use complex donation forms, and have no way for donors to engage with campaigns. 

That's where Givebutter breaks the mold, with its social-media-style layout. The fundraising platform lets you successfully raise funds, track progress, and engage your supporters—for free.  

Givebutter origins: Getting young people to give back

While still in college, students Max Friedman, Liran Cohen, and Ari Krasner bonded over a similar goal: to build something (cool) that would make the world a better place. 

The idea for Givebutter was born when a friend of theirs wanted to collect donations to start a non-profit food truck. Most donation platforms, he told them, were either outdated or too expensive. This got them thinking: what if they could build a better platform?

Did you know? After launching Givebutter, their friend hit his target in just one day—and within a year, students from 300 different schools were using Givebutter to donate to their favorite causes. 

Givebutter today: Supporting changemakers around the world

Today, more than 100k fundraisers have used Givebutter to raise money for good causes, amassing 1.3 million donors total across the world. 

With its modern and donor-friendly fundraising tools, Givebutter has changed the way people seek donations and how donors (particularly Millennials) interact with the campaigns they give to. 

For example, fundraisers can easily build campaigns and use modern forms to collect donations, as well as track supporter activity in one place. In turn, donors can interact with campaigns via photos, gifs, and messages.  

Fave feature: With Givebutter's livestreaming feature, you can reach a broader audience by livestreaming directly to your campaign page via Zoom, YouTube, Facebook, and more. 

Acceleration through automation: Popular Givebutter workflows

You can unlock even more value by connecting Givebutter with Zapier, making the most out of the other tools you use. Here are a few popular workflows to get you started:

Update subscribers in Mailchimp for new Givebutter transactions

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  • Mailchimp logo
Givebutter + Mailchimp
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    When a new Givebutter transaction occurs, this integration will automatically update subscriber information in Mailchimp. Now with the power of Givebutter and the help of Zapier, you will spend more time interacting with your supporters and less time manually entering them into Mailchimp.

    Create contacts in Constant Contact with new transactions in Givebutter

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    • Constant Contact logo
    Givebutter + Constant Contact
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      Easily follow up with supporter donations or purchases on Givebutter with this integration. When a new Givebutter transaction occurs, this zap automatically updates subscriber information in Constant Contact. Now with the power of Givebutter and the help of Zapier, you can focus more on your supporters and less on manual data entry tasks!

      Create and update contacts in HubSpot for new Givebutter transactions

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      • HubSpot logo
      Givebutter + HubSpot
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        Find yourself spending precious time manually uploading donations to your HubSpot database? Now with the power of Givebutter and the help of Zapier, the tedious work of donor stewardship is done automatically. This integration will create and update Hubspot's contact information with every new Givebutter transaction, saving you time for more important things, like making the world a better place!

        Create and update contacts in Salesforce for new Givebutter transactions

        • Givebutter logo
        • Salesforce logo
        Givebutter + Salesforce
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          Set up this integration to save yourself the time and effort of manually uploading Givebutter transaction data. Once it's active, this zap automatically creates and update Salesforce contact information with every new Givebutter transaction, saving you time for more pressing tasks!

          Add new Givebutter transactions as payments in QuickBooks Online

          • Givebutter logo
          • QuickBooks Online logo
          Givebutter + QuickBooks Online
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            Still uploading payments to your accounting software by hand? Now with the power of Givebutter and the help of Zapier, that tedious work is done for you. This integration will automatically create a new payment in QuickBooks Online for every new Givebutter transaction, saving you time for more important things!

            New to Zapier? It's workflow automation software that lets you focus on what matters. Combine user interfaces, data tables, and logic with thousands of apps to build and automate anything you can imagine. Sign up for free to use this app, and thousands more, with Zapier.

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