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The best free small business software in 2025

By Nicole Replogle · February 4, 2025
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Whether you find them on basic cable or on your parents' Facebook timelines, the top-rated personal finance gurus all agree: free is good. Especially if you're launching a new business venture. To get your company off the ground, you'll need to make every inch of your runway count, which is why free business software can be an attractive—even necessary—option.

It's fair to be worried about quality. Free apps for business often mean undeletable watermarks that ruin your branding or unreliable functionality that can toss a wrench into your workflows at any moment. But if you know which apps to use and how to use them, free doesn't have to mean cut-rate. 

In fact, the right free small business app can give you the power to pull off a successful launch, and then scale up as your margins allow you to grow. Or, when the time's right, you can simply jump ship to another platform that makes more sense for your expanding business needs. 

To do that, you'll first need a solid start that won't bust your bottom line. Here's a roundup of the best free small business software, based on testing by the Zapier team.

The best free software for small businesses

What makes the best free software for small businesses?

Every small business is a unique snowflake, but they all have one thing in common: running one means keeping a dozen plates spinning—while blindfolded, on a unicycle, and being chased by a hungry raccoon. 

You need to maintain a website and active social media presence, find and manage customers, and organize projects and tasks across your team. You also need tools to help you manage your finances, market your services, and coordinate both internal and external meetings. And since you're responsible for every aspect of your business, you'll want to have automation and AI tools up your sleeve to help keep things running smoothly.

The best small business software is easy to use, flexible for a variety of business types, and integrates well with the rest of your tech ecosystem. And you don't want to have to commit to paying for software until you're 100% sure it's going to have a positive ROI. That's why free software is so important for small businesses—yes, you'll eventually pay, but you need some solid runway.

In order to be considered for a list of the best free software, a tool's free plan has to be robust enough to be realistically usable. That doesn't mean you won't ever want to upgrade for more advanced features—but you can use any of these apps while you're getting your feet wet without immediately running into restrictions.

How we evaluate and test apps

Our best apps roundups are written by humans who've spent much of their careers using, testing, and writing about software. Unless explicitly stated, we spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. We're never paid for placement in our articles from any app or for links to any site—we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.

The best free software for small businesses at a glance 

Category

What you get on the free plan

EngageBay

Free CRM software

250 contacts; email marketing; autoresponders; landing pages; helpdesk; live chat

MailerLite

Free email marketing software

3,000 emails/month; drag-and-drop email builder; 7 days data retention

Wix

Free website builder

Drag-and-drop editor; templates; 500 MB storage on a Wix-branded subdomain

Trello

Free project management software

Up to 10 collaborators and 10 boards; unlimited cards and Power-Ups

Zapier

Free automation platform

Unlimited two-step Zaps, AI power-ups; 5 tables, 2 interfaces, and 2 chatbots

Google Forms

Free form builder

Unlimited forms, questions, and submissions; customizable templates; visualized data

Canva

Free graphic design and photo editing software

Drag-and-drop editor; 1M+ templates; 1,000+ design types; 3M+ stock photos and graphics

Moz Keyword Explorer

Free keyword research tools

10 queries per tool per month

Toggl Track

Free time tracking software

Up to 5 users for unlimited time tracking; unlimited projects, clients, and tags; Pomodoro timer; idle time detection

Wave

Free accounting software

Unlimited estimates, invoices, bills, and bookkeeping records; accept online payments; mobile app

SimplyMeet.me

Free meeting scheduler

1 user; 2 external calendars; unlimited meeting types; 500 meetings/month

Buffer

Free social media management

10 scheduled posts/channel; 100 ideas; 1 user account; AI assistant; basic analytics

Google Drive

Free cloud storage

15 GB storage

ChatGPT

Free AI chatbot

GPT-4o mini and o3; standard voice mode; access to existing custom GPTs

The best free small business software for a CRM 

EngageBay

EngageBay, our pick for the best free lead generation software.

EngageBay pros:

  • All-in-one with lots of extras

  • Automation is easy to set up

EngageBay cons:

  • Will need to archive inactive contacts to keep using the tool longer

Any successful business is going to need to nurture its client relationships. Some of those relationships, if you haven't noticed, can be high-maintenance. You have to update prospects, coordinate your outreach, manage sales, provide customer support—the list goes on. To help you keep all those workflows humming, you need a CRM.

Don't be fooled into thinking that the high demands of customer relationship management mean high costs, though. EngageBay gives you the power to manage up to 250 contacts at no cost. Its free tier also includes a ton of useful features like a visual sales pipeline, a full marketing suite, a customer service suite, and live chat.

You can even use Zapier to connect EngageBay with your other apps to automate your business-critical workflows. Learn more about how to automate EngageBay and all your CRM workflows, or get started with one of these templates.

Add new contacts from EngageBay Marketing to customer list in Google Ads

  • EngageBay Marketing logo
  • Google Ads logo
EngageBay Marketing + Google Ads
More details
    Whenever a new contact is added in EngageBay Marketing, this workflow efficiently adds the same contact to a customer list in Google Ads. This process optimizes your marketing efforts by ensuring your Google Ads customer list is always up-to-date with your latest EngageBay contacts. Simplify your tasks and streamline your marketing approach with this efficient automation.

    Create or update EngageBay Marketing contacts for new Calendly invitees

    • Calendly logo
    • EngageBay Marketing logo
    Calendly + EngageBay Marketing
    More details
      Effortlessly keep your EngageBay Marketing contacts up-to-date with this handy workflow. Whenever a new invitee is created in Calendly, their information will be used to create or update a contact in EngageBay Marketing. Stay organized and save time by ensuring your contact list is always accurate and current with this seamless integration.

      Send Google Sheets row updates to EngageBay to update or create contacts

      • Google Sheets logo
      • EngageBay Marketing logo
      Google Sheets + EngageBay Marketing
      More details
        Using this integration, keep track of any updates in Google Sheets and send every update to EngageBay. Create a new contact or update an existing one in EngageBay automatically.

        The best free small business software for email marketing 

        MailerLite

        MailerLite, our pick for the best free email marketing services.

        MailerLite pros:

        • Pre-built content blocks make building emails super quick

        • Generous allotments for segmentation and automation

        • Affordable upgrade for unlimited users

        MailerLite cons:

        • No pre-made email templates on the free plan

        • Can't send emails from a Gmail email address

        You won't have many customers to manage if you can't get your message across to your prospects. No need for billboards or skywriting—or even a fancy pay-per-click marketing platform. Instead, start with MailerLite's free email service. Its free options include pre-designed content blocks that deliver dynamic, text- and image-rich content to your leads' inboxes. You can even include product details, embedded videos, blog posts, and RSS feeds—all for free.

        MailerLite also integrates with Zapier, making it easy to automate your email workflows. Learn more about how to automate MailerLite and all your email marketing workflows, or kickstart your workflow with one of these Zap templates. 

        Add new Leadpages form submissions to a MailerLite group as subscribers

        • Leadpages logo
        • MailerLite logo
        Leadpages + MailerLite
        More details
          Effortlessly grow your email list with this Leadpages and MailerLite integration. When a new form submission is received in Leadpages, the contact information will be instantly added to a specified group in MailerLite. This seamless workflow helps you stay organized and timely in your email marketing efforts, without lifting a finger.

          Create or update MailerLite subscribers from new Leadpages form submissions

          • Leadpages logo
          • MailerLite logo
          Leadpages + MailerLite
          More details
            Easily manage new leads from your Leadpages forms by automatically adding or updating subscribers in MailerLite. With this seamless integration, you can focus on nurturing and converting subscribers instead of manually transferring data between the two platforms. Save time and improve your marketing efficiency with this automated workflow.

            Add new MemberPress members as MailerLite subscribers

            • MemberPress logo
            • MailerLite logo
            MemberPress + MailerLite
            More details
              Want to automatically create a new subscriber in MailerLite when a member is created in MemberPress? This integration can do just that, creating a new subscriber in MailerLite once someone joins your membership in MemberPress. If they are already a subscriber in MailerLite, this automation will update the subscriber record, saving you lots of time in managing subscribers.

              The best free small business software for building a website 

              Wix

              Wix, our pick for the best free website builder.

              Wix pros:

              • Established site builder with tons of integrations

              • Easy-to-use AI builder

              Wix cons:

              • It can be slow to work with at times

              Once you've attracted attention with your dazzling email marketing, you'll need a place to send all that traffic. You can try to cut corners with that friend-of-a-friend-of-a-friend who builds websites on the side until their pro League of Legends career takes off. Or you can opt for a more reliable, still affordable option by going with a website building platform. 

              Wix, even in its free tier, is customizable and easy to use—no coding required—allowing you to build a dynamic web presence that won't get buried in search engine results.

              It has an intuitive, drag-and-drop interface that allows you to build a site using one of over 300 template designs that best match your business. Include a blog, live chat, forms, or even an online store. You'll also get predictive text when building your pages, as well as marketing integrations, SEO ranking assistance, and more—all for free.   

              You can connect Wix to Zapier to automate your website workflows, including all things lead management. Learn more about how to automate Wix with Zapier, or get started with one of these pre-made workflows.

              Add or update Mailchimp subscribers when a new Wix Form is submitted

              • Wix logo
              • Mailchimp logo
              Wix + Mailchimp
              More details
                Keep your subscribers up to date and your outreach on target without slowing down for manual data entry. This integration saves you from the usual copy-and-paste chore of subscriber creation by automatically adding a subscriber to your Mailchimp account as soon as a new Wix Form is submitted.

                Create HubSpot contacts when a new Wix Form is submitted

                • Wix logo
                • HubSpot logo
                Wix + HubSpot
                More details
                  Create new contacts in your HubSpot account simply and efficiently with this integration. Set it up to automatically generate a new contact as soon as a new Wix Form is submitted.

                  Add rows to Google Sheets spreadsheets when a new Wix Form is submitted

                  • Wix logo
                  • Google Sheets logo
                  Wix + Google Sheets
                  More details
                    This integration automatically adds a new row to a specified Google Sheets spreadsheet as soon as a new Wix Form is submitted. Skip the hassle of managing your spreadsheet layout by hand.

                    The best free small business software for project management

                    Trello

                    Trello, our pick for the best free project management software.

                    Trello pros:

                    • Super customizable boards with unlimited Power-Ups

                    • Highly visual interface

                    • Tons of templates to get you started

                    Trello cons:

                    • Free users are limited to Kanban

                    • User/team management features require an upgrade

                    When looking at free software for small businesses, you need to think about your internal operations, too. For all your core processes, it's about organized projects that are planned and executed with maximum efficiency. 

                    To help pull that off, you can use a project management tool. Once again, free is a price point that provides you with more functionality than you might expect. Trello offers a free tier that gives you up to ten Kanban boards per workspace, countless template options, and unlimited users, so you can keep using it even as your team grows.

                    Connect Trello to Zapier to streamline your project management workflows even more. Learn more about how to automate Trello and all your project management workflows, or use one of these templates to get started. 

                    Create new Trello cards from new Google Calendar events

                    • Google Calendar logo
                    • Trello logo
                    Google Calendar + Trello
                    More details
                      Do you use Google Calendar to schedule events and wish you could turn them into Trello cards? Zapier will automatically create a new card for every new Google Calendar event you create.

                      Create Trello cards weekly at scheduled times

                      • Schedule by Zapier logo
                      • Trello logo
                      Schedule by Zapier + Trello
                      More details
                        Never forget those weekly repetitive tasks with this handy Zap! Set up this integration to automatically create a new card in Trello every week, at a time of your choosing.

                        Create Trello cards from new Google Forms responses

                        • Google Forms logo
                        • Trello logo
                        Google Forms + Trello
                        More details
                          When someone fills out a form in Google Forms, you likely have a list of things to do with that new information. With this integration, you won't have to create those tasks manually in your to-do app every single time, or worry about forgetting to do them! Let Zapier automation handle that for you by automatically saving new Google Forms responses as Trello cards.

                          The best free small business software for automation

                          Zapier

                          Zapier, our pick for the best small business software for automation.

                          Zapier pros:

                          • Connect all your tools easily with no-code automation 

                          • Includes a free landing page builder, chatbot builder, and database

                          Zapier cons:

                          • Free plan is limited to two-step automations

                          Small businesses don't have the luxury of hiring large teams to handle complex projects and workflows. You have to juggle multiple aspects of your business on your own—so streamlining your operations is a must if you want to protect your work-life balance (and sanity). Enter automation.

                          Zapier lets you build customized, powerful automated systems across thousands of apps with no coding knowledge required. Even if you have a small team—or just a team of one—the smooth efficiency of your business operations will make it seem like you have an enterprise-size team behind you. Copilot, the AI assistant, helps you build automations just by describing what you want to do (like "add leads to EngageBay from ad clicks in Facebook" or "Save a backup of Stripe transactions to a Google Sheet"). From there, Copilot will create a suggested outline, connect your accounts, and even help you test each step.

                          Zapier goes beyond simple automated workflows, though. The platform's interconnected tools let you build fully automated systems:

                          And you don't have to break the bank to automate your systems, either. The free tier gets you unlimited two-step Zaps, AI power-ups, five tables, two interfaces, and two custom chatbots.

                          The best free small business software for surveys and forms 

                          Google Forms

                          Google Forms, our pick for the best free survey tools and form builders.

                          Google Forms pros:

                          • Completely free

                          • Versatile

                          Google Forms cons:

                          • Cookie-cutter design

                          To make your business more relevant to current and prospective customers, you need to know what they want in the first place—or, at the very least, who they are. Once you have a budget, you can invest in complex market research surveys and customer feedback software. Until then, free survey tools and form builders will get the job done. These powerful platforms can help you register subscribers, segment audiences, collect lead data, and much more—again, for free.

                          Google Forms is unique in that it's all free. If you have a Google account, you can use all its features, including unlimited forms, questions, and submissions—not to mention collaboration options, customizable templates, and visualized data in the form of lists, charts, and graphs. 

                          You can do even more with that data when you connect Google Forms with Zapier. These pre-made workflows are also a good place to start, or you can learn more about how to automate Google Forms and get all the data you collect from forms where you need it to be.

                          Send email via Gmail for new Google Forms submissions

                          • Google Forms logo
                          • Gmail logo
                          Google Forms + Gmail
                          More details
                            When someone fills out your form or takes your survey, follow up with them via email is a huge part of that process. If someone takes the time to give you information, you'll want to take the same time to thank them or ask more questions. Automate this process with the help of Zapier, and have that first follow up email go out all on it's own.

                            Share Google Forms responses in a Slack channel

                            • Google Forms logo
                            • Slack logo
                            Google Forms + Slack
                            More details
                              Knowing when you have new responses to your forms is key to staying on top of incoming information. Why not have that come right into your team chat app? Zapier can help you with that, and you'll always know when you have a new response to see.

                              Create Trello cards from new Google Forms responses

                              • Google Forms logo
                              • Trello logo
                              Google Forms + Trello
                              More details
                                When someone fills out a form in Google Forms, you likely have a list of things to do with that new information. With this integration, you won't have to create those tasks manually in your to-do app every single time, or worry about forgetting to do them! Let Zapier automation handle that for you by automatically saving new Google Forms responses as Trello cards.

                                The best free small business software for graphic design and photo editing 

                                Canva

                                Canva, our pick for the best free graphic design and photo editing software.

                                Canva pros:

                                • Countless templates

                                • Robust free plan

                                Canva cons:

                                • You still see paid features in the app, which can be annoying if you try to use them

                                You're likely already thinking about (or using) social media as a way to keep in touch and nurture customer relationships. More than just collecting likes and hearts, the right social media presence can boost customer engagement and drive traffic to your door. 

                                That kind of dynamic profile doesn't just happen, though. It takes creative vision and savvy planning. One thing it doesn't have to take: money. Canva is a powerful design tool that gives you the power to create brand visuals for free. Craft logos, website banners, profile pics, and headers to create a consistent and eye-catching brand identity. It also offers a limited selection of high-quality free stock photos. If those aren't cutting it, though, consider taking advantage of free stock photo sites

                                And with Zapier's Canva integration, you can automate your design workflows. Build automated systems across your apps, like automatically creating designs based on form submissions or uploading assets based on spreadsheet entries. Here are some examples to get you started, or you can learn more about how to automate Canva and how to use automation to share your content across social media.

                                Create Canva designs from new or updated Google Sheets rows

                                • Google Sheets logo
                                • Canva logo
                                Google Sheets + Canva
                                More details
                                  Streamline your design process with this efficient workflow. Whenever a spreadsheet row is added or updated in Google Sheets, a new design is instantly created in Canva. This seamless integration enables you to quickly turn your data into visually compelling presentations, making data analysis and reporting both efficient and engaging.

                                  Upload assets to Canva from Jotform submissions

                                  • Jotform logo
                                  • Canva logo
                                  Jotform + Canva
                                  More details
                                    Keep your design workflow moving with automation. Each time you receive a new submission in Jotform, this workflow will automatically upload the asset to Canva. Enhance your creative projects with minimal effort.

                                    Export designs in Canva from new rows in Google Sheets

                                    • Google Sheets logo
                                    • Canva logo
                                    Google Sheets + Canva
                                    More details
                                      Create a smooth workflow between Google Sheets and Canva with this automation. Once set up, every time a new row is added to a selected Google Sheets spreadsheet, it will trigger a design export in Canva, saving you time and effort. Enjoy seamless data transfer to keep creating engaging visuals without unnecessary disruptions.

                                      The best free small business software for keyword research

                                      Moz Keyword Explorer

                                      Moz Keyword Explorer, our pick for the best free keyword research tool.

                                      Moz pros:

                                      • More approachable data presentation than many other tools

                                      • Straightforward prioritization metrics

                                      • Broad set of tools available for free

                                      Moz cons:

                                      • Less data than more robust tools

                                      • Free plan only includes 10 queries per tool per month

                                      Another way to make sure your business is doing all it can to attract leads is keyword research. Finding out exactly how your prospects are searching for you (or your competitors) will help you make the most of your search engine ranking and keep you off that dreaded second page of results.

                                      Moz Keyword Explorer is a free keyword research tool that can take that work off your plate. It provides easy-to-grasp metrics that will help you fine-tune your web presence for maximum exposure. Generate a priority score that lets you know whether or not a keyword is worth including in your content. You'll also get a keyword gap feature that shows you all the keywords your competitors rank for that you don't.

                                      The best free small business software for tracking time 

                                      Toggl Track

                                      Toggl Track, our pick for the best free timesheet software.

                                      Toggl Track pros:

                                      • Sharp, dynamic interface

                                      • Convenient tracking and rich reporting

                                      • Multiple premium features at the free level

                                      Toggl Track cons:

                                      • Limited to five free users

                                      • Billable rates and tasks are available only for paid plans

                                      If you're employing others, timesheet apps are an indispensable tool for equitable resource allocation, transparent invoicing, budgeting, and oversight. To track time effectively, however, you need user-friendly software that integrates into your workflows. 

                                      On Toggl Track's free plan, you get quite a few premium perks that other free plans tend to exclude, like a Pomodoro timer, idle time detection, automated time tracking triggers, team access level management, and exportable reports. Users can also track their time on the go from a browser, desktop, mobile app, or within over 100 third-party applications via browser extensions—or just by typing it into the timesheet or timer module manually, the way our ancestors did.

                                      Toggl doesn't give it all away, though. You'll have to pay if you want to change billable rates, save reports, use pre-populated project templates, and—notably—divide projects into tasks.

                                      Connect Toggl Track with Zapier to streamline your time tracking even more. Learn more about how to automate Toggl Track and all your time tracking workflows, or check out these Zap templates to get you started. 

                                      Create detailed Google Calendar events for new Toggl Track time entries

                                      • Toggl Track logo
                                      • Google Calendar logo
                                      Toggl Track + Google Calendar
                                      More details
                                        This integration will allow you to create new Toggl Track time entries as new Google Calendar events. Whenever you add a new time entry, this Zap will automatically copy it over to Google Calendar so you can keep track of the time you spend in meetings in your calendar. Set up this integration, and you'll never have to track your appointments manually again!

                                        Create Google Sheets rows for every new time entry in Toggl Track

                                        • Toggl Track logo
                                        • Google Sheets logo
                                        Toggl Track + Google Sheets
                                        More details
                                          Monitor your work hours efficiently with this automation that connects Toggl Track with Google Sheets. Every new time entry recorded in Toggl Track gets instantly logged as a row in your chosen Google Sheets spreadsheet. This maintains a seamless record of your work hours, eliminating the need for manual entry and errors. Enjoy streamlined time tracking, enabling a precise overview of your working schedule.

                                          Create new Toggl Track entries for every new Google Calendar event start

                                          • Google Calendar logo
                                          • Toggl Track logo
                                          Google Calendar + Toggl Track
                                          More details
                                            Enhance your productivity with this efficient workflow that initiates when an event begins in Google Calendar, resulting in the creation of a time entry in Toggl Track. This automation helps maintain an accurate record of your time spent on tasks, offering optimal time management. It's a perfect solution for professionals looking to streamline their work process and focus more on task completion.

                                            The best free small business software for accounting 

                                            Wave

                                            Wave, our pick for the best free invoicing software.

                                            Wave pros:

                                            • Super user-friendly, even on mobile

                                            • Full feature set with accounting features

                                            • Built-in native payment processor

                                            Wave cons:

                                            • Invoices aren't as customizable as some other options

                                            At the end of the day, you need to get paid for the goods and services you provide—hence the whole "business" aspect of launching a business. You can bring that money in the door faster, and with less effort, by using invoicing software.

                                            Wave saves you from manual accounting chores by tracking your expenses, relaying invoices, generating reports, and even reconciling accounts. Its free tier also handles payroll and tax filing, giving you all the benefits of an in-house accountant without any of the costs (and you also won't need to feed them at the holiday office party). 

                                            Plus, you can connect Wave to Zapier, so you can automate even more of your accounting workflows. Learn more about how to automate Wave and all your accounting processes, or get started with these pre-made templates.

                                            Add transactions in Wave for new Stripe sales

                                            • Stripe logo
                                            • Wave logo
                                            Stripe + Wave
                                            More details
                                              When you make online sales and process with Stripe, you need to also record the income in Wave to keep your bookkeeping up to date. This integration will create an Income transaction in Wave for each new Stripe payment processed, ensuring that your online captured sales are correctly recorded in Wave. Sales income and payment card processing fees are captured separately, so you have fully accurate records.

                                              Add new Wave invoices to Google Sheets rows

                                              • Wave logo
                                              • Google Sheets logo
                                              Wave + Google Sheets
                                              More details
                                                Who doesn't want to build a backup of all their invoices or keep track of them in a separate system? That's just smart business! Build a database automatically with this Zap: Zapier will take your new invoices from Wave and send their information to new rows in Google Sheets. In just a few minutes, you'll have your own backup database ready to go.

                                                Create Mailchimp subscribers from new Wave customers

                                                • Wave logo
                                                • Mailchimp logo
                                                Wave + Mailchimp
                                                More details
                                                  Wouldn't you want to also add new customers to your email marketing list? Of course, but that adds a few extra steps in your day, which can be time consuming. Zapier can take care of that for you. All you need to do is worry about nurturing the personal relationship, and let integration automatically create a Mailchimp subscriber every time a new customer is created in your Wave account.

                                                  The best free small business software for meeting and appointment scheduling

                                                  SimplyMeet.me

                                                  SimplyMeet.me, our pick for the best free small business software for meeting scheduling.

                                                  SimplyMeet.me pros:

                                                  • Super generous free plan (unlimited meeting types, 500 meetings/month)

                                                  • Clean and professional booking pages

                                                  SimplyMeet.me cons:

                                                  • Nothing particularly unique about it

                                                  • Customizing the widget and booking pages can be time-consuming and confusing

                                                  Good news—your website and email marketing efforts are working. You're pulling in more client inquiries than ever before. But the bad news? You'll need a reliable way to schedule (and keep track of) all those new meetings and appointments.

                                                  A wall calendar or collection of sticky notes might work if you're working on your own. But as your small business grows and you work with more people—both internally and externally—you'll need a more sophisticated setup: a meeting scheduler tool.

                                                  SimplyMeet.me is a great option if you're looking for a free meeting scheduler that can still pack a punch. It connects with your calendars and lets you share a customizable, aesthetically pleasing booking page with clients and vendors so they can book a meeting with you directly. It's easy to use, and the free plan is extremely robust: you get a customized booking page, multiple meeting types, up to three connected calendars, and unlimited meeting types and video meeting integrations. You can also schedule up to 500 meetings per month on the free plan.

                                                  You can get even more out of SimplyMeet.me by connecting it to Zapier. Do things like sending automatic follow-up emails, adding invitees to your CRM, and creating new entries in your project manager based on events. Learn more about how to automate your meetings, or start with one of these pre-built templates.

                                                  Send outbound emails in Email by Zapier when new events occur in SimplyMeet.me

                                                  • SimplyMeet.me logo
                                                  • Email by Zapier logo
                                                  SimplyMeet.me + Email by Zapier
                                                  More details
                                                    Stay on top of your schedule with this workflow. When a new event is set in SimplyMeet.me, it will prompt an outbound email to be sent through Email by Zapier. It's an efficient way to ensure that every new appointment or meeting in your SimplyMeet.me schedule is communicated effectively, keeping you and your contacts in the loop.

                                                    Create records in Zapier Tables for rescheduled events in SimplyMeet.me

                                                    • SimplyMeet.me logo
                                                    • Zapier Tables logo
                                                    SimplyMeet.me + Zapier Tables
                                                    More details
                                                      Easily track changes to your scheduled events with this integration. Whenever an event is rescheduled in SimplyMeet.me, a new record is created in Zapier Tables, helping you keep an organized log of updated appointments and ensuring you never miss important schedule adjustments.

                                                      Create Salesforce records for new events in SimplyMeet.me

                                                      • SimplyMeet.me logo
                                                      • Salesforce logo
                                                      SimplyMeet.me + Salesforce
                                                      More details
                                                        Automatically log every new meeting in your CRM. With this automation, each time a new event is scheduled in SimplyMeet.me, a record is created in Salesforce. Keep your sales and customer interactions well-documented and organized.

                                                        The best free small business software for social media management

                                                        Buffer

                                                        Buffer, our pick for the best free small business software for social media management.

                                                        Buffer pros:

                                                        • Dead simple scheduling for all your social media accounts 

                                                        • Decent free tier and per-channel pricing keeps costs low for small businesses 

                                                        Buffer cons:

                                                        • Buffer has a history of changing up its pricing and features quite drastically

                                                        Social media is a powerful way to drive traffic to your website, find new clients, and build brand awareness. A social management tool lets you wrangle multiple social profiles and maintain an organized content calendar without wanting to pull your hair out.

                                                        Buffer supports all the platforms you might be on, including Facebook, Instagram, LinkedIn, X, TikTok, Bluesky, Mastodon, Pinterest, Threads, and Google Business Profile. It even integrates with Shopify, so if you promote an eCommerce store on social media, you can see how your posts affect sales.

                                                        With the free plan, you can connect up to three social channels and schedule 10 posts per channel. You even get access to the AI Assistant, which can rephrase drafts, generate posts, brainstorm topic ideas, and run A/B tests.

                                                        Buffer also integrates with Zapier, which lets you simplify your social media management workflows even more. Do things like automatically adding new blog posts and YouTube videos to your content schedule, or update your Buffer queue from a spreadsheet. Learn how to automate Buffer and all your social media workflows, or get started with one of these pre-made templates.

                                                        Buffer new items in an RSS feed

                                                        • RSS by Zapier logo
                                                        • Buffer logo
                                                        RSS by Zapier + Buffer
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                                                          It doesn't matter if it's your company blog, personal blog, a popular news site or some special, private RSS feed. With this Zap you will have all new RSS items automatically sent to Buffer!

                                                          Share new posts from Ghost to Buffer

                                                          • Ghost logo
                                                          • Buffer logo
                                                          Ghost + Buffer
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                                                            Automate social sharing for your content in Ghost and automatically send new posts to your Buffer account.

                                                            Add new items in RSS feeds to Buffer as scheduled items

                                                            • RSS by Zapier logo
                                                            • Buffer logo
                                                            RSS by Zapier + Buffer
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                                                              Want to share content from your favorite sites? With Zapier you can that automatically. This integration instantly sends each new item in your RSS feed to your Buffer queue as a scheduled item, without copying and pasting!

                                                              The best free small business software for cloud storage

                                                              Google Drive

                                                              Google Drive, our pick for the best free small business software for cloud storage.

                                                              Google Drive pros:

                                                              • Store Google Docs, Sheets, Slides, and other Google Workspace files

                                                              • Advanced search functionality makes it easy to retrieve files 

                                                              Google Drive cons:

                                                              • Not the most cost-efficient option on the market 

                                                              You've got to have somewhere to store all your most important business records, from financial records to planning docs, contracts, and proposals. Cloud storage lets you keep a secure, up-to-date backup of your important files—and access them from wherever you and your staff need.

                                                              Google Drive offers 15 GB of storage on its free plan, which makes it a great option for cash-strapped businesses—especially if you already use Workspace apps like Google Docs and Google Sheets. It's also available for desktop, iOS, and Android, and you can even work on files when you're offline. Offline work is synced to the cloud as soon as you reconnect to the internet. 

                                                              While it plays well with Google Workspace apps, Drive integrates with a host of third-party apps so you can back up your files from wherever you work. Use Zapier to connect Google Drive to thousands of popular work tools for even more flexibility. Learn more about how to automate Google Drive and all your file management workflows, or get started with one of these templates. 

                                                              Save new Gmail attachments to Google Drive

                                                              • Gmail logo
                                                              • Filter by Zapier logo
                                                              • Google Drive logo
                                                              Gmail + Filter by Zapier + Google Drive
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                                                                It can be difficult to track down files attached to emails. Zapier can simplify your email and file management by automatically saving your email attachments to Google Drive for safekeeping. Whenever you get a new email in Gmail with an attachment, this Zap will save it to the Google Drive folder you want - just be sure to pick one when setting this up, otherwise we'll add the file to the root of your Drive. Get a step-by-step walkthrough in our

                                                                Add new Gmail attachments to Google Drive

                                                                • Gmail logo
                                                                • Google Drive logo
                                                                Gmail + Google Drive
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                                                                  Looking for an easier way to manage email attachments you need to edit? With this integration, new, incoming Gmail email attachments are automatically saved in Google Drive as editable documents. You'll never need to hunt for an old email just to find its attachment again!

                                                                  Upload new Zoom recordings to Google Drive

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                                                                  • Google Drive logo
                                                                  Zoom + Google Drive
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                                                                    With this integration, you won't forget to upload a recording after a video call. This template will automatically upload new Zoom recordings in Google Drive. Just select which Drive and folder you'd like your file to go. Learn how in our

                                                                    The best free small business software for leveraging AI

                                                                    ChatGPT

                                                                    ChatGPT, our pick for the best free small business software for leveraging AI.

                                                                    ChatGPT pros: 

                                                                    • Easy and fun to use

                                                                    • Free for most day-to-day tasks

                                                                    ChatGPT cons: 

                                                                    • More powerful features, like image generation, are limited to paid plans

                                                                    As a small business owner, it's helpful to have an extra set of hands to lighten the load—and it's even more helpful to have an extra brain.

                                                                    ChatGPT is a free AI sidekick that never sleeps, never takes coffee breaks (but will gladly recommend one), and is ready to help you tackle everything from content creation to customer inquiries. Even without paying for the pricier premium subscriptions, you can use ChatGPT to write sales emails, write marketing copy, do market research, summarize articles, and speed up lots of other tasks.  

                                                                    And when you connect ChatGPT to Zapier, you can pull the power of the AI chatbot into all of your favorite apps. Learn more about how to automate ChatGPT, or get started with one of these workflows. 

                                                                    Create email copy with ChatGPT from new Gmail emails and save as drafts in Gmail

                                                                    • Gmail logo
                                                                    • ChatGPT (OpenAI) logo
                                                                    • Gmail logo
                                                                    Gmail + ChatGPT (OpenAI)
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                                                                      Need help drafting email responses? This integration means that whenever you receive a new customer email, ChatGPT will write a response and save it automatically as a Gmail draft. This Zap lets you send your prospects and customers better-worded, faster email responses, powered by AI.

                                                                      Send prompts to ChatGPT for Google Forms responses and add the ChatGPT response to a Google Sheet

                                                                      • Google Forms logo
                                                                      • ChatGPT (OpenAI) logo
                                                                      • Google Sheets logo
                                                                      Google Forms + ChatGPT (OpenAI) + Google Sheets
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                                                                        Use AI to find answers quickly. With this workflow, you can automatically start a conversation with ChatGPT to answer questions that come through Google Forms, plus track your answers in Google Sheets.

                                                                        Create a Slack assistant with ChatGPT

                                                                        • Slack logo
                                                                        • ChatGPT (OpenAI) logo
                                                                        • Slack logo
                                                                        Slack + ChatGPT (OpenAI)
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                                                                          Streamline your team's communication and ensure prompt responses in your Slack channels with this innovative integration. When a new message is posted to a designated Slack channel, it triggers a conversation with the ChatGPT Assistant, which intelligently analyzes the content. The Assistant then crafts and sends a contextually relevant reply back into the Slack channel.

                                                                          Connect your free small business apps with automation

                                                                          The best free apps for small business owners can be a boost on their own. But to really move the needle, your apps need to talk to each other.

                                                                          By connecting your software and automating your workflows, you'll have smoother operations early on and more opportunities for growth. And as your business grows, you'll be able to make more of an investment in automation to reap an even higher ROI. 

                                                                          For now, though, it's free to get started with Zapier.

                                                                          Zapier is a no-code automation tool that lets you connect your apps into automated workflows, so that every person and every business can move forward at growth speed. Learn more about how it works.

                                                                          Related reading:

                                                                          This article was originally published in February 2023 by Toby Peterson. The most recent update was in January 2025.

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                                                                          A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'