Aesthetics in email marketing matter. Particularly to creative businesses that need on-brand emails to resonate with their audience. For that, there's Flodesk. Simple and intuitive, Flodesk is a great platform for building gorgeous emails, forms, and landing pages.
Of course, there's more to email marketing than pretty presentation. To keep business humming, you've got to stay on top of your subscriber list. And with Zapier, you can create automated workflows (called Zaps) to wrap that work up for you. Intrigued? Keep reading for six powerful ways to automate Flodesk.
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To get started with a Zap template—what we call our pre-made workflows—just click on the button. It only takes a few minutes to set up. You can read more about setting up Zaps here.
Add new subscribers to Flodesk from forms
Capturing subscriber info through online forms is a classic email marketing strategy. But if, as form responses trickle in, you're focused on other priorities, there's a chance you might postpone handling that data—potentially costing you sales.
By integrating Flodesk with your form builder, you'll avoid these expensive delays. Each time someone submits a form, these Zaps can instantly add or update their details in your subscriber list, keeping your contact database up to date.
Create Flodesk subscribers from new Squarespace form submissions
Squarespace + Flodesk
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This integration creates Flodesk subscribers from new Squarespace form submissions.
Create Flodesk subscribers from new Typeform responses
Typeform + Flodesk
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Create Flodesk subscribers from new Typeform responses with this integration.
Create or update subscribers in Flodesk from new Gravity Forms submissions
Gravity Forms + Flodesk
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Once you set up this integration, each new submission received in your Gravity Forms account will automatically update, or create a new, Flodesk subscriber. This Zap keeps your outreach on target without any added clicks or keystrokes.
Create or update Flodesk subscribers from new Jotform submissions
Jotform + Flodesk
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Activate this integration to automate subscriber entries in Flodesk for each new submission in Jotform. Prep your outreach without slowing for manual copy-and-paste work!
Create or update Flodesk subscribers from new Google Forms responses
Google Forms + Flodesk
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Grow your outreach directly from new form submissions with this handy Zap. As soon as it's active, this integration automatically generates a new contact, or updates an existing contact, in Flodesk with the details submitted for each new Google Forms response.
Automatically transfer purchase info to Flodesk
Refining your marketing strategy to engage potential customers is already a big job. But a prime opportunity pops up after somebody makes their first purchase. That's when you can continue the conversation with them through targeted campaigns. And staying connected to those customers doesn't need to demand hours and hours from you.
Just use automation to add subscribers from your various sales platforms to Flodesk. For example, when a customer purchases a product on ThriveCart, automation can take care of updating their details in Flodesk right away.
Create or update Flodesk subscribers with new ThriveCart purchases
ThriveCart + Flodesk
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This Zap lets you target and coordinate your follow-up outreach without the need to jump back and forth between platforms. Once this integration is active, you’ll automatically generate or update a subscriber in Flodesk as soon as product purchase registers in your ThriveCart account.
Create or update Flodesk subscribers for new customers in Stan
Stan + Flodesk
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When a new customer signs up on the Stan app, this workflow updates their information in the Flodesk app without any manual work. By ensuring that your Flodesk subscriber list is always current, this automation streamlines your communication, allowing you to focus more on growing your customer base and less on administrative tasks.
Create Flodesk subscribers from new Kajabi purchases
Kajabi + Flodesk
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This integration creates Flodesk subscribers from new Kajabi purchases.
Update contacts in Flodesk from new WooCommerce orders
WooCommerce + Flodesk
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Easily keep your contacts in Flodesk up to date with this integration, which automatically creates or updates your contacts as soon as a new WooCommerce order is created.
This workflow can be applied across various sales scenarios, too. ThriveCart's "Bump Purchase" feature can automatically transfer purchase info to Flodesk, letting you tailor emails based on specific buyer interests.
Create or update Flodesk subscribers for new bump purchases in ThriveCart
ThriveCart + Flodesk
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Maintain your subscriber details without needing to navigate multiple platforms. This Zap automatically creates a new, or updates an existing, Flodesk subscribers as soon as a new bump purchase is registered in ThriveCart.
Forward newly booked client info to Flodesk
Is your first touchpoint with clients a call or an appointment? If it is, delegate the task of subscriber management to Zapier. As soon as someone books through your scheduling tool, it can automatically jump in to update that client's info in Flodesk.
For coaching businesses, this presents a wonderful opportunity to enhance your client experience. You could enroll booked clients in a specific email sequence—then share prep materials before the meeting, and after it, snazzy follow-up resources.
Create Flodesk subscribers from new Calendly appointments
Calendly + Flodesk
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Create Flodesk subscribers from new Calendly appointments using this template.
Create subscribers in Flodesk from new appointments in Acuity Scheduling
Acuity Scheduling + Flodesk
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When someone schedules an appointment with me, they'll be added as a new subscriber to Flodesk.
Add new leads to your subscriber list
There's a risk in manually typing in lead names, emails, and phone numbers. Enter one wrong letter or digit, and you can disrupt your whole email sequence. All your valuable welcome emails, lead nurturing sequences, and exclusive offers won't do much good if they don't actually reach your audience.
Dodging typos is easy: Just get your email marketing tool and your lead tracking software to talk to each other on autopilot. By snagging these powerful workflows, you can get every newly captured lead to trigger an immediate, accurate update to your subscriber list.
Create Flodesk subscribers from new HoneyBook inquiries
HoneyBook + Flodesk
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This integration creates Flodesk subscribers from new HoneyBook inquiries.
Add new Facebook Lead Ad leads as Flodesk subscribers
Facebook Lead Ads + Flodesk
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Add new Facebook Lead Ad leads to a Flodesk segment with this automation. This integration allows you to focus on your email marketing, not data entry.
Add new Interact Quiz leads to Flodesk segments
Interact + Flodesk
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Use this integration to add new Interact Quiz leads to a Flodesk segment. This allows you to send targeted email marketing campaigns in the future.
Add New HubSpot Form Submissions to Flodesk as Subscribers
HubSpot + Flodesk
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Effortlessly keep your Flodesk subscriber list up-to-date with this seamless workflow. Whenever a new form submission is received in HubSpot, it will create or update the subscriber's information in Flodesk. That way, you can ensure your email marketing campaigns are always reaching the right audience without having to manually manage subscriber lists.
Create Flodesk subscribers from new Webflow form submissions
Webflow + Flodesk
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This integration creates Flodesk subscribers from new Webflow form submissions.
Add new Flodesk subscribers from spreadsheets
While spreadsheets are invaluable for data management, who wants to spend all day tabbing in and out of a spreadsheet? Copying info to Flodesk by hand is repetitive, slow, and easy to mess up. Fortunately, Zapier makes it easy to bridge the gap and automate the flow of information.
And these Zaps are an excellent asset to your content marketing approach. Just collected leads after a webinar in Google Sheets? Automatically copy each new or updated row to Flodesk and then move on to your next task.
Create Flodesk subscribers from new spreadsheet rows in Google Sheets
Google Sheets + Flodesk
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This integration creates Flodesk subscribers from new spreadsheet rows in Google Sheets.
Add subscribers to Flodesk from new Google Sheets spreadsheet rows
Google Sheets + Flodesk
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Use this integration to automatically add subscribers to Flodesk from a Google Sheets spreadsheet. Streamline your contact management without ever having to leave your spreadsheet interface!
Create Flodesk subscribers from new Airtable records.
Airtable + Flodesk
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Easily grow your mailing list by setting up an automation that adds new Flodesk subscribers whenever new records are created in your Airtable base. This streamlined workflow helps you keep your audience updated and engaged, without the need for manual data entry or imports. Make your email marketing more efficient and stay connected with your subscribers effortlessly.
Create or update Flodesk subscribers from new rows in Microsoft Excel
Microsoft Excel + Flodesk
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Keep your contact list up to speed as your Excel database expands. With this workflow, every new row in your Microsoft Excel effortlessly turns into a new or updated subscriber in your Flodesk app. Save time on manual data entry, keep your marketing efforts timely, and ensure no contact is left behind.
Create custom workflows with webhooks
With thousands of apps to connect to, there are so many ways to automate subscriber management. But did you know you don't even have to change your tech stack? Or tap a developer for extra support? If you want to connect Flodesk to an app without a Zapier integration, just use Webhooks by Zapier.
Webhooks empower you to instantly add or update subscribers from a custom event—like a submission to a bespoke form on your website, sales from a unique platform, or event registrations.
Create or update new subscribers in Flodesk with newly-caught webhooks
Webhooks by Zapier + Flodesk
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Customize your workflows and connect them seamlessly with this integration. Once it's in place, this Zap automatically creates or updates a new subscriber in Flodesk from each new caught webhook.
Reclaim your creative "flo" with Zapier and Flodesk
When chaotic workflows clutter your day, your creative spigot doesn't flow—it sputters. It's tough to serve up innovative products or services when you're bombarded with work. But when you connect Flodesk with Zapier, you can gain back the headspace you need to deliver value to your customers.
And that's just the beginning of what's possible with Flodesk and Zapier. What will you automate first?
This article was originally published in August 2023, written by Daniel Kenitz. It was most recently updated in January 2025 by Mehedi Hasan Shoab.
