Feathery is a nifty tool that uses AI to help you build high-quality forms in minutes. With it, you can collaborate on forms, build approval flows for product teams, and easily connect signatures from clients.
While it's an accessible, user-friendly way to get info from leads (and customers!), you don't want their responses to get caught in a bottleneck.
Automation can help bridge that gap. With Zapier, you can connect Feathery to your business-critical apps and get that information where it needs to go—automatically. Here are the best ways to automate Feathery, from subscribing leads to your newsletter to sending them straight to your CRM.
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Table of contents
Send lead information to your ads tools
Do you use forms to capture leads? Whether you embed them on your website or in your email, forms are a great way to capture prospects from any stage of the sales funnel.
But when they do fill out a form, you want to add them to your ad campaigns (think Facebook or Google Ads) straight away—while they're still warm. Plus, if a lead fails to convert, adding them to a retargeting campaign can get them back on board.
But doing so manually isn't exactly conducive to efficiency. Instead, you can use these Zaps to send lead data straight to specific audiences in your favorite ad tools.
Add new Feathery form completions to Google Ads contact list
Feathery + Google Ads
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Easily manage your contacts with this efficient workflow between the Feathery and Google Ads. Whenever a new form is completed in Feathery, the information is instantly added to your Google Ads customer list. This allows you to quickly maintain your client base without the need for manual data entry, saving you valuable time and effort.
Add new Feathery form submissions to a LinkedIn Ads audience
Feathery + LinkedIn Ads
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Easily manage your contacts with this efficient workflow between the Feathery and LinkedIn Ads. Whenever a new form is completed in Feathery, the information is instantly added to a specified audience in LinkedIn Ads. This allows you to quickly serve ads to your interested audience without the manual overhead.
Add new Feathery form submissions to Facebook Custom Audiences
Feathery + Facebook Custom Audiences
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Easily manage your contacts with this efficient workflow between Feathery and Facebook Custom Audiences. Whenever a new form is completed in Feathery, the information is instantly added to a specified audience in Facebook. This allows you to quickly serve ads to your interested audience without the manual overhead.
Subscribe contacts to your newsletter
Ad campaigns aren't your only means of nurturing leads. Sending your target audience regular newsletters helps you increase your customer base by reaching a wide group of people, including the folks who haven't converted yet.
Adding automation into the mix can be a real game changer here. These Zaps pull the lead information from your forms—and auto-populates it into your email newsletter tools in real time. That way, you can start nurturing (or recapturing interest!) right away.
Create subscribers in Mailchimp from new Feathery form submissions
Feathery + Mailchimp
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When website visitors fill out forms, it's important to maintain communications with them in the future—for marketing, sales, or general announcements. Use this integration to do that easily, automatically creating a Mailchimp subscriber from the details of each new Feathery form submission.
Create ActiveCampaign subscribers from new Feathery form submissions
Feathery + ActiveCampaign
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Prep your email communications and marketing without any added clicks or keystrokes. This integration automatically generates an ActiveCampaign subscriber from the details provided in each new Feathery form submission.
Create Klaviyo subscribers from new Feathery form submissions
Feathery + Klaviyo
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Whether you're a startup or ecommerce store, you'll want to gather users' information in a marketing tool for future follow-up via email and SMS. This integration will automatically add a subscriber to Klaviyo whenever there is a new Feathery form submission.
Add incoming leads to your CRM
Oftentimes, a CRM is your business's single source of truth when it comes to prospects. And not just for logging your lead's contact information but also for each engagement your sales team has with leads—including the reason your prospects have for reaching out to you via a form.
With these workflows, Zapier will send that form context straight to your CRM directly from Feathery (including any Notes fields they've filled out). This ensures your sales team has all the most up-to-date context around a specific deal or lead and can take the appropriate action from there.
Create Zoho CRM entries from new Feathery form completions
Feathery + Zoho CRM
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Elevate your customer relationship management by connecting Feathery to Zoho CRM. With this workflow, every time a form is completed in Feathery, a new module entry is created in Zoho CRM. This helps you streamline your CRM processes, allowing you to keep track of customer data and interactions in real-time.
Create new HubSpot deals every time forms are completed in Feathery
Feathery + HubSpot
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Create a dynamic connection between Feathery and HubSpot with this workflow. When a form is filled out in Feathery, it triggers a new deal to be instantly created in HubSpot. This automation not only enhances your data transfer accuracy but also streamlines your customer management process, saving time and elevating your business productivity.
Create new HubSpot submissions from received Feathery data
Feathery + HubSpot
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Enhance your data management process with this seamless interaction between Feathery and HubSpot. As soon as data is obtained in Feathery, it's instantly logged into your HubSpot account, saving you valuable time and assuring crucial information integration. Get rid of manual data entry, and foster an efficient business operation by activating this workflow.
Create tickets from support forms
Customer support teams have a lot on their plate. That's why most businesses ask customers to first fill out forms if they're experiencing an issue with their product or service.
That way, they can review the issue, carry out any initial troubleshooting, or route the problem to the right product team before they reach back out.
This is where automation can once again save the day (or at least keep your customer happy). These Zaps will automatically create tickets in your customer support tools (think Jira or Zendesk) based on the information your customers submit.
You could even add an AI step to add extra context to each ticket in the form of acceptance criteria. You could add extra requirements, clear instructions, and anything else you think your support teams should know.
Create Zendesk tickets from new Feathery form completions
Feathery + Zendesk
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When a form is completed in your Feathery app, this workflow seamlessly creates a new ticket in your Zendesk account. Simplify your customer service process, ensure no request is left unanswered, and enhance your response time by automating this crucial task within your business operations.
Create new Jira Service Management requests from completed Feathery forms
Feathery + Jira Service Management
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Simplify your project management process with this smooth workflow between Feathery and Jira Service Management. Once your form is completed in Feathery, a corresponding request is instantly created in Jira Service Management. This efficient automation helps to quickly kick-start your tasks, eliminating manual data entry and saving precious time in your task management process.
Update and manage Intercom users when new data is received in Feathery
Feathery + Intercom
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Streamline your user management process with this efficient workflow between Feathery and Intercom. Whenever you receive new data in Feathery, this automation will promptly create or update a user profile in Intercom. Ideal for businesses looking to simplify their user data handling and enhance customer relationships. No more manual data transfers, giving you more time to focus on customer engagement and growth.
Add acceptance criteria as comments to new issues in Jira using OpenAI
Jira Software Cloud + OpenAI (GPT-4, DALL-E, Whisper)
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Whenever there's a new issue in Jira, create acceptance criteria with OpenAI and save it to the ticket as comments, so you and your team get product-focused context.
Track and log form submissions
Need a way to track each and every form submission you receive from clients? Whether you want to keep a running log for other teams to access or a private record of all your form submissions, these workflows have got you covered.
You can automatically send new forms straight to a spreadsheet or your Google Drive, without having to resort to manually copying and pasting.
Add new Feathery form responses to Google Sheets rows
Feathery + Google Sheets
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Once this integration is active, new Feathery form submissions will be added to Google Sheets rows automatically.
Create new SQL Server rows from newly completed Feathery forms
Feathery + SQL Server
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This workflow kicks into action every time a form is completed in Feathery. Data will be swiftly transferred to create a new row in SQL Server. This streamlined process eliminates manual data entry, allowing you to efficiently manage form submissions from Feathery directly in your database.
Create Dropbox text files from new Feathery form submissions
Feathery + Dropbox
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Using a Feathery form to gather data? With this integration, management is a breeze. Once this Zap is active, it will automatically send each new Feathery form entry to Dropbox as a text file.
Take your forms to the next level with Feathery and Zapier
No matter how you use Feathery to build forms—from capturing leads to solving product issues—these processes have many moving parts.
But with a few automatic workflows, you can easily streamline your workflows from start to finish. Whether you need to automatically log forms in a single database or subscribe new leads to your newsletter, Zapier can make it a breeze.
And this is just the start of what you can do with Feathery and Zapier. What will you automate first?