When you watch an amazing movie, you witness the brilliant acting and the moving scores—but not the prep work that went into making all that Hollywood magic. Events are much the same. A successful event, where you're really connecting with customers, prospects, and the broader community, involves tons of behind-the-scenes planning that your attendees don't ever see.
Eventbrite can help you complete those invisible tasks, like promotion and ticketing. And when you use Zaps—our word for automated workflows—you essentially gain an event coordinator who can handle that work for you, without needing to hire someone. Sound appealing? Here are some workflows to get you started.
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Table of contents
Add Eventbrite registrants to a spreadsheet
If you need to analyze registrant data—or back it up, just in case—spreadsheets are a handy tool. Of course, they require quite a bit of maintenance. To be truly useful, they have to contain the most up-to-date information. And if you're working in a dynamic industry like events, you know how quickly that info can change. A few new registrants here, a couple of cancellations there...that's all it takes to get overwhelmed with updates.
Rather than constantly exporting new spreadsheet files or copy-pasting data into rows and cells, try automation to update your spreadsheets. Let's say you want to compile all your Eventbrite attendees into a sheet. With Zapier, you can create an automated workflow that adds attendees to a sheet as new rows, instantly.
Save new Eventbrite attendees to Google Sheets spreadsheets
Eventbrite + Google Sheets
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Rather than constantly exporting CSV files, use Zapier to automatically add new attendees to a Google Sheets spreadsheet. Once you set up this Eventbrite-Google Sheets integration, new attendees from that point forward are automatically added to your spreadsheet.
Add new Eventbrite attendees to Google Sheets
Eventbrite + Google Sheets
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Need the names of registered Eventbrite attendees on a spreadsheet? Use this automation. It detects every new registrant, then adds them to a Google Sheets spreadsheet automatically. Now, you can easily collect and organize attendees' names.
Save new Eventbrite attendees to Airtable
Eventbrite + Airtable
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Need a simple way to keep track of your event attendees so you can worry about more important things? Now with a little automation help you can easily manage your Eventbrite attendees by adding them to an Airtable base. Zapier will automatically create a new record in Airtable for each new attendee you have in Eventbrite.
Turn Eventbrite attendees into email marketing subscribers
Despite the advent of chat apps like Slack, email is still the gold standard when it comes to communicating, especially for transactional emails, like registration confirmations and event reminders. But email is also a great way to stay in touch with attendees after an event is over.
If you run a lot of events, managing your email marketing lists can quickly become a huge task. You need to add every new attendee and segment them into lists based on their interests or behaviors. Doing that manually isn't feasible as your events scale.
Automation can help you maintain your lists more efficiently. For example, you can use a Zap to instantly turn new registrants into subscribers. This workflow can also use conditional logic, so attendees end up in the right email list based on which event they RSVPed to.
Add new Eventbrite attendees to a Mailchimp list
Eventbrite + Mailchimp
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Rather than messing around with CSV files, use Zapier to automatically add new attendee emails and details to a Mailchimp list. Once you set up this Eventbrite-Mailchimp integration, new attendees from that point forward are automatically added to your email marketing software.
Add new Eventbrite attendees to ActiveCampaign lists
Eventbrite + ActiveCampaign
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Rather than messing around with CSV files, use Zapier to automatically add new attendee emails and details to an ActiveCampaign list. Once you set up this Eventbrite-ActiveCampaign integration, new attendees from that point forward are automatically added for your email marketing.
Add new Eventbrite attendees to Kit tags
Eventbrite + Kit
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People like getting together and doing things. Eventbrite lets you keep track of the people coming to your workshop, 5k, or festival so you know what (and who) to expect. Kit takes it even further by giving you the power to automatically email your attendees after the event, tag them in multiple events, and share a follow up sequence to your next Eventbrite shindig.
Create or update Flodesk subscribers from new Eventbrite attendees
Eventbrite + Flodesk
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Prep your Flodesk outreach without the hassle of time-consuming data entry work. This Zap automatically creates or updates a subscriber in your Flodesk account for each new attendee in Eventbrite.
Add or update Brevo contacts whenever new attendees register on Eventbrite
Eventbrite + Brevo
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Connect your Eventbrite with Brevo effortlessly using this workflow. When a new attendee registers for an event on Eventbrite, their contact details will be effortlessly added or updated in your Brevo contacts. This results in better management of your event guests, saving you time and maintaining delightful and efficient communication with your attendees.
Keep your calendar connected to Eventbrite
Missing an event or discovering that key team members are double-booked has got to be an event coordinator's nightmare. Imagine the CEO failing to appear at a black-tie fundraiser where they're supposed to give a speech—simply because the event never made it to their calendar. Although managing schedules is a notoriously complex task, with a little automation, it doesn't need to be.
For example, you can use an automated workflow to create detailed calendar invites for every event you host. That way, everyone on your team will know the event is happening (and if they forget, notifications and reminders will refresh their memory). If you attend a lot of events—or are hosting one that will take you away from, say, your regularly scheduled sales calls—you can use a similar Zap to block out time on your calendar.
Add new Eventbrite events to Google Calendar
Eventbrite + Google Calendar
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Manually adding each new Eventbrite event you create to your Google Calendar can be a tedious task. Use this Zap to automatically create a Google Calendar events, each time you create a new one in Eventbrite.
Create blocked off times in Acuity Scheduling for new Eventbrite events
Eventbrite + Acuity Scheduling
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Effortlessly maintain updated calendars across Eventbrite and Acuity Scheduling with this efficient workflow. When you create a new event in Eventbrite, the automation blocks off the corresponding time slot in your Acuity Scheduling calendar. This helps save time on manual updates and prevents potential double-bookings, allowing you to focus more on organizing successful events.
Get notifications about key Eventbrite activity
The event world moves fast. You can reach milestones like a registration cap in the blink of an eye. But if you're like most people, you don't want to constantly toggle back and forth between Eventbrite and whatever else you're working on. In fact, context switching is a guaranteed productivity destroyer.
Instead of regularly checking Eventbrite for the latest registrations and activity, set up automated notifications. Let's say you want your team to know whenever someone signs up for your event, so that team can follow up with registrants quickly. You can create a Zap that emails or messages somebody—or notifies an entire team channel—for each new signup.
Get Slack notifications for new Eventbrite attendees
Eventbrite + Slack
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Want to keep your team up to date anytime someone registers for an event you're hosting? Zapier can help by connecting Eventbrite to Slack to notifiy you and your team automatically every time a new attendee registers.
Send emails from Gmail when new attendees register on Eventbrite
Eventbrite + Gmail
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An automatic response when someone signs up for your event is useful whether it saves you the time of notifying your teammates, or you use it to send a personalized welcome. Either way, set up this Zap and we'll do the rest. Whenever a new attendee registers for your event on Eventbrite, this automation will send out an email from your Gmail account with your message, along with attendee details.
Send channel messages in Slack with new Eventbrite orders
Eventbrite + Slack
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Events take a team effort, but coordinating that effort can overwhelm your work day. Get that time back with this integration. It automatically posts a new message to a specified Slack channel as soon as a new order is placed for tickets to an Eventbrite event. Start collaborating right away, without a keystroke, to ensure that your next happening is smooth and successful.
Add Eventbrite attendees to your CRM
Informative industry webinars and in-person networking hours are great ways to connect with prospects. Every attendee has demonstrated interest in what your business has to offer, making them valuable warm leads.
To make the most of those leads, you need to nurture them and track them all the way through the sales cycle. Most businesses use a customer relationship management (CRM) tool to do this because it gives your sales and marketing teams a cohesive view of lead activity.
Instead of moving event information into your CRM manually, you can use automation to lighten the load. For example, you can create a Zap that automatically adds new Eventbrite registrants to your CRM as a contact or record. And if you're worried about accidentally creating a lot of duplicate records, don't be—the Zap can include deduplication logic, so it updates a lead (rather than creating a new one) when a guest is already in your system.
Create LeadConnector contacts from new Eventbrite attendees
Eventbrite + LeadConnector
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Easily manage your event attendees and stay on top of your leads with this convenient workflow. When a new attendee registers for your Eventbrite event, their information will be instantly added or updated in the LeadConnector system. Save time on manual tasks and focus on building relationships with your event participants.
Create or update HubSpot contacts for new Eventbrite attendees
Eventbrite + HubSpot
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If you're putting on an event, the last thing you need is to waste valuable time replicating all the new information coming in. With a simple integration you can automate the whole process and ensure you track everything for later reference. Once you set up this integration, any new Eventbrite attendee will trigger the creation of a new contact or update an existing entry if a match is found, all automatically, so you can trust nothing falls through the cracks in the heat of the moment and will be accessible whenever you need it.
Create custom Salesforce object for new Eventbrite attendees
Eventbrite + Salesforce
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With all the careful planning that goes into your events, the last thing you need to be doing is manual data entry. That's what this Eventbrite-Salesforce integration is for! Set it up and it will trigger with every new attendee on Eventbrite, automatically creating a new custom object on Salesforce so you can be sure to find everyone you need on either app.
Take the busywork out of events with Eventbrite and Zapier
Events thrive on human connection, so why spend your valuable time prepping behind a screen? By connecting Eventbrite and Zapier, you can let computers do the repetitive work and direct your energy into creating an unforgettable event for your guests. With thousands of integrations, anything's possible. What will you automate first?
