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Zapier makes it easy to integrate Mailchimp with Slack - no code necessary. See how you can get setup in minutes.

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Mailchimp
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Mailchimp
1. Choose trigger event
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Slack
Slack logo
Slack
2. Choose action
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1. Select the event
Setup
Test
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Mailchimp
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Mailchimp.

Add your action

An action happens after the trigger—such as "Add Reminder" in Slack.

You’re connected!

Zapier seamlessly connects Mailchimp and Slack, automating your workflow.

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

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Frequently Asked Questions about Mailchimp + Slack integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Mailchimp and Slack

How do I integrate Mailchimp with Slack?

You can integrate Mailchimp with Slack using our platform to automate workflows between the two apps. By setting up triggers in Mailchimp, such as a new subscriber or campaign sent, you can have actions performed in Slack, like sending a channel message or direct notification.

What triggers in Mailchimp can be used for Slack integration?

Common triggers include when a new subscriber is added to an audience, when a campaign is sent, or when an audience member unsubscribes. Each of these events can initiate actions within Slack through our integration.

Can I send Mailchimp campaign updates to specific channels in Slack?

Yes, you can configure the integration to post messages to specific Slack channels whenever there is an update on your Mailchimp campaigns, such as when they're sent or when results start coming in.

Are there any limitations on the types of notifications I can receive in Slack from Mailchimp?

While you can receive a wide range of notifications like new subscribers and campaign performance updates, it's important to ensure that the specific actions you want are supported by our platform for both applications.

How often will the information from Mailchimp update in Slack?

The information will update based on the trigger settings you configure. For example, if you set a trigger for each new subscriber event in Mailchimp, your designated Slack channel will receive updates every time this event occurs.

Can I customize the message content that’s posted to Slack from Mailchimp activities?

Yes, our platform allows for customizing message content. You can personalize what details are included from your Mailchimp activity before they're sent into your selected Slack channels.

Do I need technical expertise to set up the integration between Mailchimp and Slack?

No technical expertise is required. Our user-friendly interface guides you step-by-step through setting up workflows based on triggers and actions without any coding needed.

Practical ways you can use Mailchimp and Slack

Send Slack updates for new Mailchimp subscribers

When a new subscriber is added to a Mailchimp audience, Zapier can automatically send a notification to a Slack channel. This keeps the team updated in real-time about list growth, making collaboration and follow-ups more effective.

Business Owner
Alert Slack team for new unsubscribers

When someone unsubscribes from a Mailchimp audience, Zapier can trigger an update to a Slack channel. This allows IT teams or system admins to investigate and address potential technical or system-related reasons contributing to these unsubscriptions.

IT
Notify Slack on email campaign performance

When a Mailchimp email campaign is opened by a recipient, Zapier sends a notification to a designated Slack channel. This lets the marketing team track engagement in real time and refine strategies based on open-rate trends.

Marketing & Marketing Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
    • Audience
    • Status
    Trigger
    Polling
    Try It
    • Audience
    • Link
      Required
    • Track all links clicks
    Trigger
    Polling
    Try It
    • Store
      Required
    Trigger
    Polling
    Try It
    • Audience
    • Trigger each time a subscriber opens an email
    Trigger
    Polling
    Try It
  • Mailchimp triggers, actions, and search
    New Audience

    Triggers when a new audience is added to your MailChimp accounts.

    Trigger
    Polling
    Try It
    • Audience
    • Note_about_samples
    Trigger
    Instant
    Try It
    • Audience
    Trigger
    Instant
    Try It

Learn how to automate Mailchimp on the Zapier blog

Learn how to automate Slack on the Zapier blog

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About Mailchimp
Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.
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About Slack
Slack is a platform for team communication: everything in one place, instantly searchable, available wherever you go. Offering instant messaging, document sharing and knowledge search for modern teams.
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