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How Zapier works

Zapier makes it easy to integrate Klaviyo with Shopify - no code necessary. See how you can get setup in minutes.

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Klaviyo
Klaviyo logo
Klaviyo
1. Choose trigger event
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Shopify
Shopify logo
Shopify
2. Choose action
Klaviyo logo
1. Select the event
Setup
Test
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Klaviyo
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Event" from Klaviyo.

Add your action

An action happens after the trigger—such as "Add Line Item to Order" in Shopify.

You’re connected!

Zapier seamlessly connects Klaviyo and Shopify, automating your workflow.

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Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

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Frequently Asked Questions about Klaviyo + Shopify integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Klaviyo and Shopify

Can I automatically sync my Shopify customers to Klaviyo?

Yes, we provide an integration that allows you to automatically sync your Shopify customers to Klaviyo. This integration can be configured so that when a new customer is added to Shopify, they are automatically added to your Klaviyo list.

How do I set up a trigger for abandoned cart emails using Klaviyo and Shopify?

You can set up an abandoned cart email trigger by creating a flow in Klaviyo that listens for the 'Started Checkout' event from Shopify. Once this event is captured, our integration can send a follow-up email after a designated period if the purchase isn't completed.

Is it possible to track which products a customer purchased using the integration?

Absolutely, the integration between Shopify and Klaviyo allows you to track detailed information about purchases. We track events like 'Placed Order', which includes details about each product, including name, price, and category.

What actions can be automated through the Klaviyo-Shopify integration?

The integration enables various automated actions such as syncing customer data, subscribing new customers to email lists at checkout, sending personalized post-purchase follow-ups, and triggering product review requests.

Can I segment my audience in Klaviyo based on their shopping behavior in Shopify?

Yes, you can create segments in Klaviyo based on detailed shopping behaviors tracked from Shopify. For instance, you might create segments of customers who bought specific product categories or have high lifetime values.

How do we handle updates or changes in products between Shopify and Klaviyo?

Our integration ensures that any changes or updates in your product catalog on Shopify are reflected in Klaviyo automatically. This keeps your email campaigns aligned with current stock and offerings.

Do I need technical skills to integrate Klaviyo with Shopify?

No technical skills are required for this integration. The process involves simple steps within both platforms where you authenticate and configure settings with guidance provided throughout.

Practical ways you can use Klaviyo and Shopify

Add new Shopify customers to a Klaviyo list

Streamline your customer engagement by directing new Shopify customers to a specific list in Klaviyo. This automation helps business owners save time and ensure accurate data, so their customers receive the right marketing campaigns, improving retention and revenue.

Business Owner
Monitor Shopify updates with a Klaviyo notification

IT teams can stay up to date with changes in their Shopify store by getting real-time updates in Klaviyo when something changes. For example, alerts when a fraud risk is detected in a Shopify order can help proactively manage risks and maintain security.

IT
Sync Shopify order data with Klaviyo customer profiles

Marketing teams benefit from access to updated customer profiles for more targeted campaigns. Whenever a Shopify order is placed, Zapier updates the customer's profile in Klaviyo with the latest order details. This helps ensure campaigns are based on accurate, real-time data, improving their effectiveness.

Marketing & Marketing Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
    • Channel
    Trigger
    Polling
    Try It
    • Tag
      Required
    • List
      Required
    Action
    Write
    • List Name
      Required
    Action
    Write
    • Audience Type
    Trigger
    Polling
    Try It
    • Profile ID
      Required
    • List
      Required
    Action
    Write
    • Tag
      Required
    • Segment
      Required
    Action
    Write
    • Email
    • First_name
    • Last_name
    • Phone_number
    • Title
    • Organization
    • City
    • Region
    • Country
    • Zip
    • Image URL
    • Unique_id
    • Custom_properties
    • Consent to subscribe to Channel
    • SMS Subscription Type
    Action
    Write

Learn how to automate Klaviyo on the Zapier blog

Learn how to automate Shopify on the Zapier blog

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About Klaviyo
Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.
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App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
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About Shopify
Shopify is a simple way to create an online store to list products, collect credit card payments, and ship your goods.
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