Skip to content

Connect Gumroad and Mailchimp to unlock the power of automation

  • No credit card required
  • Free forever for core features
  • 14-day trial for premium features and apps
Choose a Trigger
Choose an Action
Google Logo Start with Google for free

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Gumroad with Mailchimp - no code necessary. See how you can get setup in minutes.

100%
Help
Gumroad logo
Gumroad
Gumroad logo
Gumroad
1. Choose trigger event
Mailchimp logo
Mailchimp
Mailchimp logo
Mailchimp
2. Choose action
Gumroad logo
1. Select the event
Setup
Test
Gumroad logo
Gumroad
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Cancellation" from Gumroad.

Add your action

An action happens after the trigger—such as "Archive Subscriber" in Mailchimp.

You’re connected!

Zapier seamlessly connects Gumroad and Mailchimp, automating your workflow.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Best Est. ROI - Winter 2024
G2 Badge - Best Results - Winter 2024
G2 Badge - Most Implementable - Winter 2024
G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Gumroad to Mailchimp integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Gumroad + Mailchimp integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Gumroad and Mailchimp

How do I integrate Gumroad with Mailchimp?

To integrate Gumroad with Mailchimp, you'll need to use a third-party tool like Zapier. Begin by creating a new Zap, and choose Gumroad as your trigger app. Select the appropriate trigger event such as 'New Sale' or 'Subscription Cancelled'. Then, choose Mailchimp as the action app and select an action like 'Add/Update Subscriber'. This setup will automate the data flow from Gumroad to your Mailchimp account.

What are some common triggers for Gumroad in a Zap?

Common triggers for Gumroad include events like 'New Sale', 'Refund', 'Subscription Created', and 'Refunded Subscription'. These triggers can then initiate actions in Mailchimp, such as adding a subscriber to a list or updating subscriber information.

Can I automatically add customers who purchase specific products on Gumroad to different audiences in Mailchimp?

Yes, you can set up conditional logic within your Zap to handle this. Start by setting your trigger on Gumroad for any new sale, then use filters or paths within the Zap to direct customers who purchase specific products into different audiences or lists in Mailchimp.

What kinds of actions can be triggered in Mailchimp from Gumroad sales?

With our integration through Zapier, you can perform various actions in Mailchimp based on Gumroad sales, such as adding new subscribers to specific lists, updating existing subscriber information, or even triggering automated email campaigns.

Is it possible to update existing subscribers in Mailchimp when they make a repeat purchase on Gumroad?

Absolutely! When a customer makes another purchase on Gumroad, you can configure your Zap so that their information is updated in Mailchimp instead of creating duplicate entries. Typically, this involves setting the action event in Mailchimp to 'Add/Update Subscriber'.

What happens if a subscription is cancelled on Gumroad? Will it reflect in my Mailchimp account?

Yes, through our integration you can set up a process where cancelling a subscription on Gumroad triggers an update in your Mailchimp account. You might configure this so that subscribers are moved to another list or tagged accordingly for follow-up activities.

Do I need any special coding skills to integrate Gumroad with Mailchimp through Zapier?

No special coding skills are required. Our platform provides an intuitive interface that guides you through selecting triggers and actions. You simply have to select options from dropdown menus and provide basic information such as API keys where necessary.

Practical ways you can use Gumroad and Mailchimp

Send new Gumroad customer updates to Mailchimp.

When a new sale occurs on Gumroad, Zapier automatically adds the buyer's email to a designated Mailchimp audience. This ensures customers are quickly looped into your email campaigns, simplifying customer communication and boosting engagement.

Business Owner
Sync Gumroad refunds with Mailchimp notes.

Whenever a refund is issued in Gumroad, Zapier updates the corresponding customer's profile in Mailchimp by attaching a note. This helps maintain accurate customer records with minimal manual effort.

IT
Add Mailchimp subscribers who buy from Gumroad to a special tag.

When a Mailchimp subscriber makes a purchase on Gumroad, Zapier adds them to a tag within your Mailchimp audience. This allows marketers to better segment their audience and refine email targeting for higher engagement.

Marketing & Marketing Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
    • Product
    Trigger
    Instant
    Try It
    • Product
    Trigger
    Instant
    Try It
    • Audience
    • Status
    Trigger
    Polling
    Try It
    • Audience
    • Link
      Required
    • Track all links clicks
    Trigger
    Polling
    Try It
  • Gumroad triggers, actions, and search
    New Product

    Triggers when you add a new product to your Gumroad account.

    Trigger
    Polling
    Try It
    • Audience
    • Trigger each time a subscriber opens an email
    Trigger
    Polling
    Try It
  • Mailchimp triggers, actions, and search
    New Audience

    Triggers when a new audience is added to your MailChimp accounts.

    Trigger
    Polling
    Try It

Learn how to automate Mailchimp on the Zapier blog

gumroad logo
gumroad logo
About Gumroad
Gumroad allows all types of creators to sell their work (music, art, books, films, etc) directly to their audiences.
Related categories
mailchimp logo
mailchimp logo
About Mailchimp
Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.
Related categories
Similar apps
AWeber integrationsAWeber integrations
AWeber
Email Newsletters
Campaign Monitor integrationsCampaign Monitor integrations
Campaign Monitor
Email Newsletters
Emma integrationsEmma integrations
Emma
Email Newsletters

Connect Gumroad to Mailchimp on the world's largest no-code automation platform

Google Logo Sign up with Google