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Quickly connect Google Ads to WooCommerce with a Zapier template.

Our most popular template

Add new WooCommerce customers to Google Ads Custom Lists
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WooCommerce + Google Ads
Add new WooCommerce customers to Google Ads customer lists
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WooCommerce + Google Ads
Relay offline conversions in Google Ads for new WooCommerce order events
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WooCommerce + Google Ads
Create Google Ads contacts from new WooCommerce orders
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WooCommerce + Google Ads
Add contacts to Google Ads customer lists for new orders on WooCommerce
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WooCommerce + Google Ads
Send Offline Conversion to Google Ads for Line Item in an Order in WooCommerce
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WooCommerce + Google Ads

Add new WooCommerce customers to Google Ads Custom Lists

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WooCommerce + Google Ads

Add new WooCommerce customers to Google Ads customer lists

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WooCommerce + Google Ads

Relay offline conversions in Google Ads for new WooCommerce order events

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WooCommerce + Google Ads

Create Google Ads contacts from new WooCommerce orders

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WooCommerce + Google Ads

Add contacts to Google Ads customer lists for new orders on WooCommerce

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WooCommerce + Google Ads

Send Offline Conversion to Google Ads for Line Item in an Order in WooCommerce

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WooCommerce + Google Ads

Add Contact to Customer List With Email in Google Ads for Order in WooCommerce
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WooCommerce + Google Ads
Add Contact to Customer List With Email in Google Ads for Customer in WooCommerce
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WooCommerce + Google Ads

How Zapier works

Zapier makes it easy to integrate Google Ads with WooCommerce - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.

Add your action

An action happens after the trigger—such as "Create Coupon" in WooCommerce.

You’re connected!

Zapier seamlessly connects Google Ads and WooCommerce, automating your workflow.

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Google Ads to WooCommerce integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

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Frequently Asked Questions about Google Ads + WooCommerce integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and WooCommerce

How do I integrate Google Ads with WooCommerce using your platform?

To integrate Google Ads with WooCommerce using our platform, you'll need to set up a connection between the two services. Start by creating a Zap that uses a trigger from WooCommerce, such as 'New Order', and an action in Google Ads, like 'Add Customer to Audience'. Follow the guided steps in our interface to authenticate both accounts and map the necessary data fields.

Can I automatically track conversions from my WooCommerce store in Google Ads?

Yes, you can automatically track conversions from WooCommerce in Google Ads by setting up a Zap that triggers with 'Order Completed' in WooCommerce and sends conversion data to Google Ads. Make sure you configure your action in Google Ads to match the conversion tracking attributes you have set up there.

Is it possible to update my Google Ads audience based on WooCommerce customer purchases?

Absolutely. You can update your Google Ads audience based on customer purchases by using a trigger like 'New Customer' or 'Order Completed' from WooCommerce and an action such as 'Add User to Audience' in Google Ads. This helps keep your ad targeting up-to-date with your recent customers.

Do I need any coding skills to integrate these services using your platform?

No coding skills are required. Our platform provides an intuitive interface where you can easily connect triggers from WooCommerce with actions in Google Ads through simple point-and-click setup processes.

What kind of data can be transferred between WooCommerce and Google Ads?

You can transfer various types of data including customer information, purchase details, and conversion statistics. For example, using triggers like 'New Order' or 'Customer Updated' from WooCommerce allows actions like updating ad audiences or reporting conversions in Google Ads.

Can I pause my ads when there are inventory issues reported in my store?

Yes, it’s possible to automate ad pausing based on inventory changes by setting up a workflow where an out-of-stock event in WooCommerce triggers an action such as pausing specific ads within your campaigns on Google Ads.

How frequently does data sync between WooCommerce and Google Ads when connected via your service?

Data synchronization usually happens almost instantly following trigger events such as new orders or customer updates on WooCommerce. Our platform is designed for real-time operations ensuring minimal delay between activities triggered and subsequent actions performed.

Practical ways you can use Google Ads and WooCommerce

Financial reporting automation

Automatically generate weekly financial reports using data from accounting software, providing a clear overview of profits, expenses, and financial goals.

Business Owner

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Helpdesk ticket routing

Automatically triage IT support tickets and route them to the appropriate team members based on predefined categories and urgencies.

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Social media content scheduling

Streamline the process of scheduling posts across multiple platforms, ensuring consistent branding and timely campaigns by automating approval and delivery.

Marketing & Marketing Ops

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Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions

New Campaign
Triggers whenever a new campaign is created in Google Ads.
Trigger
Polling
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- MainAccountId
  Required
- Managed Account
- Customer List
  Required
- Email
  Required
- Message
Action
Write
- Name
  Required
- Description
- Message
Action
Write
- MainAccountId
  Required
- Managed Account
- Customer List
  Required
- Customer_identifier
  Required
- Message
Action
Write
- Status
  Required
Action
Write
- MainAccountId
  Required
Action
Search
- Name
  Required
Action
Search
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
Update Coupon
Updates an existing Coupon.
Action
Write
Update Customer
Updates an existing Customer.
Action
Write
Create Order Note
Creates a new Order Note.
Action
Write
Create Product
Creates a new Product or Variation.
Action
Write
Update Product Stock Quantity
Manage the stock quantity and stock status of an existing Product or Variation by SKU or ID.
Action
Write
Create Subscription
Creates a new Subscription.
Action
Write
Update Subscription
Updates an existing Subscription.
Action
Write
Update User Membership
Updates an existing User Membership.
Action
Write
Find Coupon
Finds a Coupon by searching.
Action
Search
Find Membership Plan
Finds a Membership Plan by searching.
Action
Search
Find Order
Finds an Order by searching.
Action
Search
Find Subscription Note
Finds a Subscription Note by searching.
Action
Search
Find User Membership
Finds a User Membership by searching.
Action
Search
Find or Create Customer
Finds a Customer by searching.
Action
Search or write
Find or Create Order
Finds an Order by searching.
Action
Search or write
Find or Create Subscription Note
Finds a Subscription Note by searching.
Action
Search or write
Find or Create User Membership
Finds a User Membership by searching.
Action
Search or write

- MainAccountId
  Required
- Managed Account
- Lead Form
  Required
Trigger
Polling
Try It
- MainAccountId
  Required
- Managed Account
- Customer List
  Required
- Customer_identifier
  Required
- Message
Action
Write
- MainAccountId
  Required
- Managed Account
- Resource
  Required
- Dates to Include
  Required
- Limit
Action
Write
- Double_opt_message
- MainAccountId
  Required
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier Source
  Required
- Name
  Required
- Timestamp
  Required
- Value
- Currency
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- MainAccountId
  Required
Action
Search
- Name
  Required
- Description
- Message
Action
Search or write
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
- Trigger Rule
  Required
Trigger
Instant
Try It
Create Coupon
Creates a new Coupon.
Action
Write
Create Customer
Creates a new Customer.
Action
Write
Create Order
Creates a new Order.
Action
Write
Update Order
Updates an existing Order.
Action
Write
Update Product Price
Manage the regular price or sale price of an existing Product or Variation by SKU or ID.
Action
Write
Update Product
Updates an existing Product or Variation.
Action
Write
Create Subscription Note
Creates a new Subscription Note.
Action
Write
Create User Membership
Creates a new User Membership.
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
Find Customer
Finds a Customer by searching.
Action
Search
Find Order Note
Finds an Order Note by searching.
Action
Search
Find Product
Finds a Product or Variation by searching.
Action
Search
Find Subscription
Finds a Subscription by searching.
Action
Search
Find or Create Coupon
Finds a Coupon by searching.
Action
Search or write
Find or Create Order Note
Finds an Order Note by searching.
Action
Search or write
Find or Create Product
Finds a Product or Variation by searching.
Action
Search or write
Find or Create Subscription
Finds a Subscription by searching.
Action
Search or write

Learn how to automate Google Ads on the Zapier blog

Learn how to automate WooCommerce on the Zapier blog

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

HelpHelp

Related categories

Ads & Conversion Google

Similar apps

Facebook Lead Ads

Ads & Conversion, Facebook

AdRoll

Ads & Conversion

About WooCommerce

WooCommerce is the eCommerce platform for WordPress. This connection requires a paid extension.

Learn moreLearn moreHelpHelp

Related categories

eCommerce WordPress

Connect Google Ads to WooCommerce on the world's largest no-code automation platform

Explore Google Ads + WooCommerce Integrations

google-sheets

Explore Google Ads + WooCommerce Integrations

google-sheets

Connect Google Ads and WooCommerce to unlock the power of automation

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

Set up your first integration

Add new WooCommerce customers to Google Ads Custom Lists

Add new WooCommerce customers to Google Ads customer lists

Relay offline conversions in Google Ads for new WooCommerce order events

Create Google Ads contacts from new WooCommerce orders

Add contacts to Google Ads customer lists for new orders on WooCommerce

Send Offline Conversion to Google Ads for Line Item in an Order in WooCommerce

Add new WooCommerce customers to Google Ads Custom Lists

Add new WooCommerce customers to Google Ads customer lists

Relay offline conversions in Google Ads for new WooCommerce order events

Create Google Ads contacts from new WooCommerce orders

Add contacts to Google Ads customer lists for new orders on WooCommerce

Send Offline Conversion to Google Ads for Line Item in an Order in WooCommerce

Add Contact to Customer List With Email in Google Ads for Order in WooCommerce

Add Contact to Customer List With Email in Google Ads for Customer in WooCommerce

How Zapier works

Choose a trigger

Add your action

You’re connected!

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Make work flow with AI

Frequently Asked Questions about Google Ads + WooCommerce integrations

Practical ways you can use Google Ads and WooCommerce

Financial reporting automation

Helpdesk ticket routing

Social media content scheduling

Supported triggers and actions

Learn how to automate Google Ads on the Zapier blog

How to track Google Ads leads in a Google Sheet

How to instantly follow up on Google Ads leads with custom notifications

Track offline conversions in Google Ads with Zapier

Learn how to automate WooCommerce on the Zapier blog

How to add or update ActiveCampaign contacts for new WooCommerce orders

7 ways to automate WooCommerce with Zapier

Connect Google Ads to WooCommerce on the world's largest no-code automation platform

Explore Google Ads + WooCommerce Integrations

Explore Google Ads + WooCommerce Integrations