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Google Ads
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Google Ads
1. Choose trigger event
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Insightly
Insightly logo
Insightly
2. Choose action
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1. Select the event
Setup
Test
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Google Ads
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.

Add your action

An action happens after the trigger—such as "Create Record" in Insightly.

You’re connected!

Zapier seamlessly connects Google Ads and Insightly, automating your workflow.

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Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

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Practical ways you can use Google Ads and Insightly

Sync offline conversions to Google Ads.

If you track offline conversions in Insightly, Zapier can send these events back to Google Ads. This automation helps business owners measure the effectiveness of their ad campaigns by connecting offline success metrics with Google Ads data for accurate ROI reporting.

Business Owner
Monitor changes in Insightly records and update Google Ads.

Set up a workflow where updates to critical fields in Insightly records trigger changes in corresponding Google Ads ad groups. This keeps targeted ad campaigns in sync with CRM updates, reducing mismatches and potential wasted spend.

IT
Add new Google Ads leads to Insightly.

When a new lead is generated through a Google Ads lead form, Zapier automatically adds their details to Insightly as a new contact or lead. This automation prevents manual entry, ensuring your sales or marketing team has immediate access to the latest lead information for prompt follow-ups.

Marketing & Marketing Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
  • Google Ads triggers, actions, and search
    New Campaign

    Triggers whenever a new campaign is created in Google Ads.

    Trigger
    Polling
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Email
      Required
    • Message
    Action
    Write
    • Name
      Required
    • Description
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Lead Form
      Required
    Trigger
    Polling
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Resource
      Required
    • Dates to Include
      Required
    • Limit
    Action
    Write
    • Double_opt_message
    • MainAccountId
      Required
    • Managed Account
    • Multiple_identifier_note
    • Conversion User Identifier Source
      Required
    • Name
      Required
    • Timestamp
      Required
    • Value
    • Currency
    Action
    Write

Learn how to automate Google Ads on the Zapier blog

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About Google Ads
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
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About Insightly
Insightly is a CRM and project management app that helps small to medium businesses manage contacts, track relationships, monitor sales pipeline, organize projects and more. It keeps all your critical business info on all your devices, so your company sells more and satisfies customers better.
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