Articles tagged "Marketing"

The 8 best HubSpot alternatives in 2025

These HubSpot alternatives cover a variety of use cases across CRM, marketing automation, email marketing, and more.

6 ways to automate Facebook Lead Ads

You've captured some leads in Facebook Lead Ads, and now you need to act fast. Here's how to supercharge your lead management with automation.

How to create a Facebook business Page that works

Here are seven things that I've learned through my experience—it's a combination of how-to tips and strategy suggestions, and they'll help you build a Facebook Page for your business that does more than just collect dust.

Scaling operations: How Benchmark Mortgage uses automation to streamline workflows

Benchmark Mortgage streamlines operations with Zapier, automating lead management, compliance, and marketing to enhance efficiency and customer experience.

Optimize your ads with automation

Every ad and campaign needs to be carefully monitored. You also need to worry about purchase tracking, incoming lead forms, and messages—all across multiple platforms. Fortunately, you can use automation to streamline every aspect of your campaigns.

Hootsuite vs. Buffer: Which social media management tool is right for you? [2025]

We tested both apps to see how they stack up.

What is HubSpot—and what does it do?

HubSpot coined the term inbound marketing, but saying something is an inbound marketing tool doesn't mean much when you don't know what inbound marketing actually means. 

16 case study examples (+ 3 templates to make your own)

Check out these case study examples to learn what a business case study is, how it can be used for marketing, and how to create one—plus templates.

Programmatic SEO: How to increase search traffic with no-code tools

How to use Zapier for social media automation

Sharing your content across your social platforms can increase your marketing reach—but it can also require a lot of work from your social team. The good news is that there are plenty of automation options to make it easier.