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6 min read

6 obstacles every early-stage business owner should expect

By Liz Melton · August 1, 2023

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Liz Melton

Like many Stanford grads, Liz ventured into tech. She found her place driving content strategy for startups like JumpCloud, BetterUp, Navattic, and Ascend. Outside of writing, she consumes too many true crime podcasts and hikes all over SoCal.

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