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The best free invoicing software

By Kiera Abbamonte · June 19, 2024
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Getting paid is great, but sending invoices can be painful. You have to itemize charges, add taxes, track who paid, and chase down clients who don't pay. It's time-consuming, and it's definitely not why you got into your business in the first place.

Free invoicing software makes the billing process a whole lot easier. With the click of a few buttons, you can create client profiles, add payment options, include expenses, and even add your logo. Tap a few more buttons to deliver that invoice to your client's inbox.

And with so many great free invoicing tools out there, you can streamline the process without any upfront investment. I've been updating this list for a few years now. This year, to help you avoid analysis paralysis, I researched almost 50 free invoicing apps and spent several days testing the top contenders. Here's what I found.

The best free invoicing software

What makes the best free billing software?

How we evaluate and test apps

Our best apps roundups are written by humans who've spent much of their careers using, testing, and writing about software. Unless explicitly stated, we spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. We're never paid for placement in our articles from any app or for links to any site—we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.

There's no one perfect solution when it comes to the best free invoicing tools. That's because every business is different—a freelance SEO consultant, for example, needs different features than a business coach. 

To find the best platforms, I signed up for the free version of each and tested it by creating and customizing a few invoices, adding new clients, digging into the report settings, and testing any automation features. As I tested, I considered: 

  • Value of the free plan. Not all free plans are worth it. Some "free" plans are just lead magnets to get you to sign up for a paid plan. All the invoicing tools on this list offer a solid suite of features for free. 

  • Ability to customize invoices. Branding is what sets your business apart. Customizing your invoice to add brand colors and logos also helps your clients know your invoice is legitimate. I tested all the customization features for each of these invoice tools. 

  • Reporting tools. Knowing where your money is going is crucial to running a successful business. I looked for invoicing tools that offer reporting features, so you can see where you stand. 

  • Recurring billing. Whether you have a subscription-based company or use retainers, being able to bill automatically can save you tons of time. I looked specifically for tools that offer this feature whenever possible.

If you only send one or two invoices a month, you might not need the bells and whistles of a complete platform. In that case, you can use an invoice template in Google Docs and just email it off when it's ready.

Another important thing to note: all online payments require the use of a payment gateway—a service that processes card and bank payments. So even though the invoicing software itself is free to use, all of the apps charge payment processing and transaction fees for accepting payments. Those fees are automatically deducted from any payment you receive.

Some of the tools below—like PayPal and Stripe—are payment gateways. Others use third-party payment gateways to process payments. For invoicing apps that are also payment gateways, I've listed the applicable fees. For those that use third-party payment gateways, the fees are typically subject to the terms of the payment gateway you use to accept payments.

Note: Quoted payment processing and transaction fees apply only to payments sent to and received from individuals within the United States. International fees may vary by both provider and location.

Should I use an invoice generator?

There are a zillion one-off "invoice generators" out there—tools where you plug in some information and it spits out an invoice—but I don't recommend them. 

Invoice generators offer short-term speed in exchange for a general lack of customizability, tracking, and long-term convenience. They also don't offer any way to accept payments—meaning you'll need to use a third-party payment gateway like PayPal or Stripe (which offer their own free invoicing features already) on top of it. Plus, many of the tools below are so simple and user-friendly, there's just no reason you should have to accept those trade-offs—even if your invoicing needs are infrequent.

The best free invoicing software at a glance

Best for

Free plan

Wave

Growing businesses

All invoicing, accounting, and banking features

PayPal

A familiar name

Invoicing

Zoho Invoice

Invoicing with a mini-CRM

All features, including client portal

Square

In-person sales

Point-of-sale payment processing and invoicing

Bookipi

Simplicity

All features included for up to 4 total documents (invoices, proposals, and contracts) per month

Paymo

Time-based invoicing

Unlimited invoices and time tracking for up to 3 clients, 50 tasks, and 1 user


Best free invoice software for growing businesses

Wave (Web, iOS, Android)

Wave our pick for the best free invoice software for growing businesses

Wave pros:

  • Super user-friendly, even on mobile

  • Full feature set with accounting features

  • Built-in native payment processor

Wave cons:

  • Invoices aren't as customizable as some other options

Wave is a solid option to send invoices and track where all your cash goes—including cash coming and going. It's a full-featured business app that makes it easy to send invoices, access detailed reports, and (if you need it) even reconcile your accounts for free. 

Wave's invoicing features are intuitive to navigate and include several templates, so you can customize the layout and design. To create an invoice, click Create a new on your dashboard, then select Invoice. Choose from several templates, add a logo, and adjust colors. Need to add a discount, adjust pricing, or add a note? You can do all that with the click of a button. And with Wave's mobile app, you can do it from anywhere.

It's the additional features, like payroll and tax filing, that make this platform ideal for growing businesses. You can even use Wave Money as your main business bank account. There's a good chance you'll need these additional features down the road. While the upgraded features aren't free, they are affordable (Payroll, for example, starts at $20/month), and you won't have to switch apps as your business grows.

But if all you need is invoicing, Wave is still one of the easiest and best options. As a freelancer operating on my own, I've used Wave for years, and I still love it. My favorite feature: automated bookkeeping automatically categorizes transactions and even merges duplicate journal entries (like recognizing that a wire transfer payment to your bank is the same as the invoice payment you logged in the app). I've watched this feature get smarter over the last few years, and it makes keeping track of cash flow so much easier.

Wave recently overhauled their free plan, though, so you'll have to upgrade to access this feature, along with a handful of others previously included in the free plan (like auto-import for bank transactions, auto-merge and categorization, and receipt uploads to track expenses).

You can connect Wave to Zapier, so you can automate even more of your invoicing workflows. Learn more about how to automate Wave, or try these pre-made workflows.

Add transactions in Wave for new Stripe sales

  • Stripe logo
  • Wave logo
Stripe + Wave
More details
    When you make online sales and process with Stripe, you need to also record the income in Wave to keep your bookkeeping up to date. This integration will create an Income transaction in Wave for each new Stripe payment processed, ensuring that your online captured sales are correctly recorded in Wave. Sales income and payment card processing fees are captured separately, so you have fully accurate records.

    Add new Wave invoices to Google Sheets rows

    • Wave logo
    • Google Sheets logo
    Wave + Google Sheets
    More details
      Who doesn't want to build a backup of all their invoices or keep track of them in a separate system? That's just smart business! Build a database automatically with this Zap: Zapier will take your new invoices from Wave and send their information to new rows in Google Sheets. In just a few minutes, you'll have your own backup database ready to go.

      What's included in Wave's free plan: Unlimited invoices and clients, plus all invoicing and basic accounting and banking features

      Wave payment processing fees: 2.9% + $0.60 per transaction for card payments (3.4% + $0.60 for card payments from American Express); 1% per transaction for bank payments (ACH)

      Deciding between Wave and QuickBooks? Read our comparison: Wave vs. QuickBooks.

      Best free invoice app for a familiar name

      PayPal (Web, iOS, Android)

      PayPal, our pick for the best free invoicing software for a familiar name

      PayPal pros:

      • Familiar, trusted name your clients will recognize

      • Simple to use, with payments and invoicing all in one

      PayPal cons:

      • Limited feature set

      PayPal Invoicing might not have all the bells and whistles—there's no time tracking, full client profiles, or detailed subscription billing—but it works really well as a free invoice maker. 

      For starters, it's straightforward to use. No complicated platform, no constant push to upgrade: just add your client's name, contact info, and pricing, and send the invoice off. Invoice customization features include adding your own logo, including custom fields and notes, and sending payment reminders. You don't have to create a client profile or add items to your inventory like some platforms make you do. Plus, the redesigned invoice creation flow is even more intuitive than before, with PDF, mobile, and email previews readily available on the right-hand side.

      If you do want access to detailed features, like adding a client, they're a little tough to track down. I ended up finding the client profile option while adding a client email to a new invoice (you'll see a dropdown menu with the option to create a new client). The option to save invoice templates is also a little hidden: look for the three dots next to the Send button, and then tap Save as template

      PayPal is a highly trusted payment platform, which your clients might appreciate. They also offer a robust phone app, so you can send invoices from anywhere, anytime. 

      While PayPal's features are basic—especially compared to robust platforms like Wave—the ease of use and trust that people have in the brand make it a strong contender. And you can do more with PayPal by connecting it to Zapier, so you can automate your invoicing workflows. Here are some examples to start you off, or you can learn more about how to automate PayPal with Zapier.

      Add rows to Google Sheets spreadsheets for new PayPal sales

      • PayPal logo
      • Google Sheets logo
      PayPal + Google Sheets
      More details
        When business is booming, slowing down to keep records is the last thing you need. Scale effortlessly with this integration. Once active, this Zap will be triggered by every new sale on PayPal, automatically sending those details to a row in a specified Google Sheets spreadsheet.

        Share new PayPal sales in Slack

        • PayPal logo
        • Slack logo
        PayPal + Slack
        More details
          Closely tracking your company's sales is crucial to success. This Zap can help by automatically sending each new PayPal sale to Slack as a message.

          What's included in PayPal's free plan: Free to create an account and send invoices

          PayPal payment processing fees: 2.99% + $0.49 per transaction for debit and credit card payments; 3.49% + $0.49 per transaction for PayPal, Venmo, and most other commercial transactions

          Best free invoicing software with a mini-CRM

          Zoho Invoice (Web, macOS, Windows, iOS, Android)

          Zoho Invoice, our pick for the best free invoicing software with a mini-CRM

          Zoho Invoice pros:

          • Flexible, full-featured tool, including a customer portal

          • Robust automation workflows

          Zoho Invoice cons:

          • Requires a separate tool to process payments

          Zoho Invoice is one of the most impressive invoicing tools on this list. Honestly, I was amazed at all the features included in its free plan. 

          Sending an online invoice is simple: enter your business name, location, and currency. Customize your invoice by adding terms and conditions, uploading files, adjusting the invoice recipient, and adding taxes as needed. For recurring billing, just click the Make recurring link at the bottom of the invoice. 

          But running a business isn't only about invoices. In addition to creating invoices, Zoho lets you send estimates, sign contracts, bill for retainers, track payments, and even track time. I also love how detailed the customer files are. In addition to name and email, you can keep track of their phone number, website, language, social media handles, and even add custom fields. This customization means you can adjust Zoho to fit your needs. 

          I also really like the customer portal feature, which I didn't see on other apps. It allows the customer to see what they owe, payments made, and available credits. Inviting customers is as easy as sending an email, which Zoho automatically generates for you under the Customers tab.  

          Another place where Zoho shines is its automation features. You can create incredibly detailed workflows for actions like adding a discount if an invoice is paid early or sending a payment email reminder. It does take a little time to set up, but it can save you hours down the road. And you can automate even further by connecting Zoho Invoice to Zapier to automatically create contacts, estimates, invoices, and more when trigger events happen in the other apps you use most. Learn more about how to automate Zoho Invoice, or get started with these pre-made workflows.

          Create new invoices in Zoho Invoice for new Jotform submissions

          • Jotform logo
          • Zoho Invoice logo
          Jotform + Zoho Invoice
          More details
            Effortlessly manage your invoicing process with this Jotform to Zoho Invoice automation. Whenever you receive a new submission in Jotform, it will trigger the creation of a new invoice in Zoho Invoice. Save time and streamline your workflow, allowing you to focus on more important tasks instead of manually creating invoices for every submission.

            Create new Zoho Invoice contacts from new Jotform submissions

            • Jotform logo
            • Zoho Invoice logo
            Jotform + Zoho Invoice
            More details
              Streamline your client management process with this Jotform and Zoho Invoice workflow. Each time a new submission is received in Jotform, corresponding client details are efficiently added to your Zoho Invoice, ensuring no customer information goes unnoticed. This process not only saves time but enhances the accuracy of your client records, optimizing the smooth operation of your business.

              What's included in Zoho Invoice's free plan: All features, including client portal

              Zoho Invoice payment processing fees: Payments accepted through Zoho Invoice are made through third-party apps like PayPal, Stripe, Authorize.net, and Square, so transaction fees vary based on the terms of your selected payment gateway.

              Best free invoicing software for in-person businesses

              Square (Web, iOS, Android)

              Square, our pick for the best free invoicing software for in-person businesses

              Square pros:

              • Unifies online and brick-and-mortar invoices

              • Robust inventory feature for both products and services

              • Invoice and accept payments with one tool

              Square cons:

              • May be more than some businesses need

              If you want to sync online and offline sales, Square is your best option. In addition to sending invoices and selling online, you can also accept payments in person via the ubiquitous Square smartphone swiper. 

              Square offers a few options to customize your invoices in the account settings. You can add a logo, select a color, choose whether or not to display your address, and add custom text or a return policy. 

              The platform also lets you build an item library of products and services, which speeds up the invoice creation process. When creating an item, you can add information like SKU, size options, images, location, and other custom options. Then, when you're ready to create an invoice, just click the Item line, and select the item from a dropdown menu. 

              Other strong features include the ability to send recurring invoices, schedule invoices to be sent at a later date, accept digital signatures, and schedule automatic payment reminders. Overall, it's intuitive to use and full-featured.

              And you can connect Square to Zapier to automate more of your invoicing workflows. Here are popular ways to automate Square, plus some pre-made workflows to get you started.

              Add transactions in Wave for new Square sales

              • Square logo
              • Filter by Zapier logo
              • Wave logo
              Square + Filter by Zapier + Wave
              More details
                Keeping your bookkeeping up to date from card transactions is important, but you're busy! This integration will ensure that every new sale you make using Square will be accurately recorded as a transaction in Wave. Sales income and payment card processing fees are captured separately, so you have fully accurate records.

                Save new Square transactions to Google Sheets rows

                • Square logo
                • Google Sheets logo
                Square + Google Sheets
                More details
                  Manually updating your spreadsheets can be a hassle. Set up this Zapier integration to save time and effort! Once it's active, each new transaction on your Square account will be automatically logged to a new row in a specified Google Sheets spreadsheet.

                  What's included in Square's free plan: Free for point-of-sale payment processing and unlimited invoicing

                  Square payment processing fees: 3.3% + $0.30 per transaction for payments made on invoices.

                  Best free invoicing software for a simple way to invoice

                  Bookipi (Web, iOS, Android)

                  Bookipi, our pick for the best free invoicing software for a simple way to invoice

                  Bookipi pros:

                  • Full-featured with invoicing, proposals and estimates, web building, and contracts with eSign

                  • Super simple to use

                  Bookipi cons:

                  • Low monthly invoice limit

                  • No visual customization options

                  If you're looking for an ultra simple invoicing solution that doesn't skimp on features, Bookipi is a great option. The platform rides the line between a simple invoice generator and a full invoicing solution.

                  Invoices are super quick and simple to build. You can't customize the look and feel at all (even by adding your logo), but you can require a signature or deposit, make an invoice recurring, and set automatic late overdue reminders—and doing so only takes a handful of clicks from the invoice creation page.

                  Beyond invoicing, Bookipi also offers features for estimates, proposals, and contracts (with eSign built right in) and even a web builder (in beta as of this writing). The app includes some basic reporting, too, but metrics are pretty limited.

                  An important note: Bookipi does have a fairly low monthly limit on the free plan. You can only send up to four documents—which includes invoices, estimates, proposals, and contracts—per month. That said, the free plan does include every feature, so it just comes down to how many documents you'll need to send.

                  What's included in Bookipi's free plan: All features included for up to 4 total documents (invoices, proposals, and contracts) per month

                  Bookipi payment processing fees: Payments via Stripe (2.9% + $0.30 per transaction for credit/debit cards and digital wallets; 0.8% for ACH bank payments)

                  Best free invoicing software for time-based billing

                  Paymo (Web, macOS, Windows, iOS, Android, Linux)

                  Paymo, our pick for the best free invoicing software for time-based billing

                  Paymo pros:

                  • Time-tracking, project management, and invoicing in one tool

                  • Easy to pull tracked time into invoices

                  • Reasonable upgrade cost

                  Paymo cons:

                  • Limited reporting and visual customization

                  Billing clients for time-based projects? Paymo is the way to go. While the app is primarily a project management and time-tracking solution, the invoicing feature is no slouch. And keeping those three functions under one roof makes billing for your time super quick and convenient.

                  When you create an invoice and select the applicable client, a dropdown appears where you can select billable projects to add to the invoice. Select the projects you want to bill for, and click Add Projects. That's it. You can set default hourly rates and invoice terms for each client, too, and save any important billing notes like your client's billing address or email for invoices.

                  Paymo's free plan has gotten more generous—with unlimited users and invoices, across 5 clients—and the upgrade to a paid plan is super manageable when the time comes. And you can get more out of the free plan when you connect Paymo with Zapier to automate reconciling invoice payments with your accounting software, adding new clients to Paymo, and more.

                  Create new rows on Google Sheets for new Paymo invoices

                  • Paymo logo
                  • Google Sheets logo
                  Paymo + Google Sheets
                  More details
                    Need a good solution to store all those invoices being created on Paymo? Try this Paymo connection to Google Sheets. It will then trigger with every new invoice you create on Paymo after it's been activated, automatically adding the information to Google Sheets as a new row.

                    Create Paymo tasks for new Asana projects

                    • Asana logo
                    • Paymo logo
                    Asana + Paymo
                    More details
                      Need a little Asana support from Paymo? We'll keep things connected for you so you can focus on getting your work done. This Asana Paymo integration will trigger with each new project you create on Asana, automatically creating a task for it on Paymo every time.

                      What's included in Paymo's free plan: Unlimited users, invoices, tasks, and time tracking for up to 5 clients

                      Paymo payment processing fees: Free users can accept payments through third-party gateways, including Stripe, Authorize.net, or PayPal—transaction fees vary for each. Paid users can apply for the native PM Payments by Paymo to accept credit card payments at 2.6% + $0.30 per transaction (intro rate) and ACH payments for 1% per transaction.

                      What's the best free invoicing software?

                      An online invoice generator should do more than just give you a PDF to send via email. Your invoice program should function as fully-featured billing software that lets you take care of your online invoicing in the context of your business. Because these are all free, it's worth taking a few of them for a spin to see which one makes your life the easiest.

                      Related reading:

                      Originally published in January 2019 by Jessica Greene, this post has also had contributions from Emily Esposito, Maria Myre, and Danielle Antosz. The most recent update was in June 2024.

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