Kristina Lauren is a digital marketing blogger and copywriter based in Indio, CA. In her free time, she likes to write fictional short stories and teach her hyper dogs how to be upstanding canine citizens. Learn more: innovativewrites.com
Kristina Lauren
Kristina's articles
By Kristina Lauren
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9 min read
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More from Kristina
Best apps
The 8 best email apps for iPhone in 2025
Many a tech blog headline and bold entrepreneur have announced that [insert app name here] will kill email. But like a wicked witch trying to kill a fairy tale princess, these new apps all fall short: Email is here to stay.
By Kristina Lauren
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14 min read
App comparisons
Marketo vs. Pardot: Which is right for you? [2025]
To help you figure out whether Marketo or Pardot is best for you, I'll be diving into some key strengths, weaknesses, and quirks of both platforms to give you an idea of which one makes the most sense for your business
By Kristina Lauren
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8 min read
App comparisons
ActiveCampaign vs. Mailchimp: Which should you use? [2025]
Everyone who's stepped foot into the world of email marketing—and even folks who haven't—has heard of or used Mailchimp.
By Kristina Lauren
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13 min read
App comparisons
SurveyMonkey vs. Google Forms: Which should you use? [2025]
Google Forms and SurveyMonkey are each leaders in their category for different reasons. Here's how they stack up.
By Kristina Lauren
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11 min read
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