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HubSpot
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HubSpot
1. Choose trigger event
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Klaviyo
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Klaviyo
2. Choose action
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1. Select the event
Setup
Test
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HubSpot
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Company" from HubSpot.

Add your action

An action happens after the trigger—such as "Add Profile to List" in Klaviyo.

You’re connected!

Zapier seamlessly connects HubSpot and Klaviyo, automating your workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

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Frequently Asked Questions about HubSpot + Klaviyo integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and Klaviyo

How do I integrate HubSpot with Klaviyo?

To integrate HubSpot with Klaviyo, you'll need to use our integration platform to set up a connection between the two apps. You'll create specific triggers and actions based on your requirements. For instance, you can trigger an event in Klaviyo when a new contact is added in HubSpot.

What triggers are available for the HubSpot and Klaviyo integration?

Triggers available for the integration include new contacts added in HubSpot, updates to existing contacts, form submissions, and deal stage changes. These can initiate specific actions within Klaviyo like adding a subscriber to a list or updating their profile information.

Can I segment my marketing lists based on data from HubSpot in Klaviyo?

Yes, you can segment marketing lists in Klaviyo using data imported from HubSpot. By setting triggers such as contact property changes or interaction history updates, you can dynamically adjust your segments and targets within Klaviyo.

Is it possible to sync event data from HubSpot to Klaviyo?

Absolutely. Event data such as webinar attendances or form submissions captured in HubSpot can be synced to Klaviyo by using custom field mappings and configured actions. This keeps your marketing efforts aligned across platforms.

How often does the data sync between HubSpot and Klaviyo?

The data sync frequency between HubSpot and Klaviyo depends on how you've set up the integration workflows. Typically, you can choose settings like real-time syncing for immediate updates or schedule periodic syncing if real-time isn't required.

What actions can be triggered within Klaviyo by activities in HubSpot?

Actions that can be triggered in Klaviyo include adding or updating a contact on a list, sending out an automated email campaign, or adjusting profile properties based on activities recorded in HubSpot like form completions or deal updates.

Do I need any coding knowledge to set up this integration?

No coding knowledge is required for setting up the HubSpot-Klaviyo integration through our platform. Our user-friendly interface allows you to map fields and set triggers/actions easily without any programming skills needed.

Practical ways you can use HubSpot and Klaviyo

Add leads to email marketing lists.

When a new deal is created in HubSpot, Zapier automatically adds the lead's information to a designated Klaviyo list. This keeps email marketing outreach seamless and ensures every lead gets the right communication.

Business Owner
Sync new HubSpot contacts to Klaviyo.

When a new contact is added in HubSpot, Zapier automatically creates their profile in Klaviyo. This ensures your email list is always up-to-date without manual data entry, enhancing email campaign precision and driving engagement.

Marketing & Marketing Ops
Update Klaviyo profiles for deal changes.

When a deal is updated in HubSpot, Zapier updates the corresponding Klaviyo profile. This automation streamlines data accuracy, ensuring personalized follow-ups for each customer.

Sales Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
    • Note
    • Additional properties to retrieve
    Trigger
    Polling
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    • Note
    • Additional properties to retrieve
    Trigger
    Polling
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    • Note
    • Additional properties to retrieve
    Trigger
    Polling
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    • Property Name
      Required
    Trigger
    Instant
    Try It
    • Note
    • Additional properties to retrieve
    Trigger
    Polling
    Try It
    • Note
    • Additional properties to retrieve
    Trigger
    Polling
    Try It
    • Note
    • Additional properties to retrieve
    Trigger
    Polling
    Try It
    • Event Type
    Trigger
    Polling
    Try It

Learn how to automate HubSpot on the Zapier blog

Learn how to automate Klaviyo on the Zapier blog

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About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
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About Klaviyo
Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.
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