Connect Google Ads and Odoo CRM to unlock the power of automation
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Set up your first integration
Quickly connect Google Ads to Odoo CRM with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Google Ads with Odoo CRM - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.
Add your action
An action happens after the trigger—such as "Create Lead" in Odoo CRM.
You’re connected!
Zapier seamlessly connects Google Ads and Odoo CRM, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Campaign
Triggers whenever a new campaign is created in Google Ads.
Try ItTriggerPolling - MainAccountIdRequired
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
ActionWrite- NameRequired
- Description
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite
- MainAccountIdRequired
- Managed Account
- Lead FormRequired
- Conversions Information
Try ItTriggerPolling- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
ActionWrite- Double_opt_message
- MainAccountIdRequired
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier SourceRequired
- NameRequired
- TimestampRequired
- Value
- Currency
ActionWrite
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Practical ways you can use Google Ads and Odoo CRM
Track offline conversions from Odoo CRM in Google Ads
When a deal is closed in Odoo CRM, Zapier sends the data to Google Ads as an offline conversion. This automation bridges the gap between online ad performance and real-world sales, giving better insights into ROI.
Business OwnerSend new Google Ads leads to Odoo CRM
When a new lead is captured through Google Ads' Lead Form Extensions, Zapier will automatically create a corresponding lead in Odoo CRM. This ensures timely follow-up by your sales team, reducing the chance of losing a potential customer.
Marketing & Marketing OpsSync Odoo CRM leads to Google Ads customer lists
Every time a new lead is added to Odoo CRM, Zapier adds their contact information to a customer list in Google Ads. This automation helps teams run more targeted ad campaigns by utilizing the most up-to-date prospect information.
Sales OpsLearn how to automate Google Ads on the Zapier blog
Learn how to automate Odoo CRM on the Zapier blog
Frequently Asked Questions about Google Ads + Odoo CRM integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and Odoo CRM
How do I connect Google Ads with Odoo CRM?
To connect Google Ads with Odoo CRM, you can use our integration platform to create a zap. First, you will need to authenticate both your Google Ads and Odoo CRM accounts in our system. Once authenticated, you'll set up triggers and actions between the two such as capturing new leads from Google Ads as contacts in Odoo.
What kind of triggers can I set up between Google Ads and Odoo CRM?
You can set triggers based on actions like new lead form submissions or conversions in Google Ads. These can prompt actions such as creating or updating a contact, opportunity, or task in Odoo CRM.
Can I input data from Odoo CRM into Google Ads automatically?
Yes, actions can be configured where information from Odoo CRM is used to update specific fields in your Google Ads campaigns, such as custom audience details based on the contacts' segmentations.
Are there any prerequisites for integrating these two platforms?
Ensure that you have administrative access to both your Google Ads and Odoo CRM accounts, and that they are already configured separately before initiating the integration process with us.
Is it possible to track conversion metrics from Google Ads within Odoo CRM?
Yes, one useful setup is tracking conversions as completed tasks or opportunities within Odoo CRM whenever a specific event occurs in your Google Ad campaigns.
How do we handle data updates between Google Ads and Odoo CRM?
Our integration allows real-time syncing so that any updates made in Google Ads reflect immediately in your chosen fields within Odoo CRM and vice versa depending on how you've configured the zap.
What should be done if there are issues with the integration between these platforms?
In the event of an issue, reviewing log details through our platform will provide insights into any errors during sync operations. You may also reach out for support where we can assist you directly.
