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  • Mailchimp logoMailchimp logo

Google Ads + Mailchimp

Add new Mailchimp subscribers to Google Ads customer lists

Add your current subscribers to a custom audience to ensure that the right people are seeing your ad content. This integration makes that easy. Once it's set up, each new Mailchimp subscriber will be automatically added to a specified Google Ads customer list.

Add your current subscribers to a custom audience to ensure that the right people are seeing your ad content. This integration makes that easy. Once it's set up, each new Mailchimp subscriber will be automatically added to a specified Google Ads customer list.

  1. When this happens...
    MailchimpMailchimp
    New Subscriber

    Triggers when a new subscriber is added to an audience.

    TriggerInstant
  2. automatically do this!
    Google AdsGoogle Ads
    Add Contact to Customer List With Email

    Adds a contact to a customer list using their email address. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.

    ActionWrite
  • Free forever for core features
  • 14 day trial for premium features & apps

Supported triggers and actions

    • Audience

    • Status

    Trigger
    Polling
    Try It
    • Audience

    • LinkRequired

    • Track all links clicks

    Trigger
    Polling
    Try It
    • StoreRequired

    Trigger
    Polling
    Try It
    • Audience

    • Trigger each time a subscriber opens an email

    Trigger
    Polling
    Try It
  • Mailchimp triggers, actions, and search

    New Audience

    Triggers when a new audience is added to your MailChimp accounts.

    Trigger
    Polling
    Try It
    • AudienceRequired

    • Note About Samples

    Trigger
    Instant
    Try It
    • AudienceRequired

    Trigger
    Instant
    Try It
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About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

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About Mailchimp

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

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