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Calendly
Calendly logo
Calendly
1. Choose trigger event
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Google Ads
Google Ads logo
Google Ads
2. Choose action
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1. Select the event
Setup
Test
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Calendly
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Event Canceled" from Calendly.

Add your action

An action happens after the trigger—such as "Add Contact to Customer List With Email" in Google Ads.

You’re connected!

Zapier seamlessly connects Calendly and Google Ads, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Calendly triggers, actions, and search
    Event Canceled

    Triggers when an event is canceled.

    Trigger
    Polling
    Try It
    • Free Plan Copy
    • Webhook subscription scope
      Required
    • Event Type
    Trigger
    Instant
    Try It
    • Routing Form
    Trigger
    Instant
    Try It
    • Event Name
      Required
    • Host User
      Required
    • Co-hosts
    • Duration (in minutes)
      Required
    • Time Zone
    • Start Date
      Required
    • End Date
      Required
    • Location Kind
    • Location
    • Additional Location Info
    Action
    Write
    • Free Plan Copy
    • Webhook subscription scope
      Required
    Trigger
    Instant
    Try It
    • Free Plan Copy
    • Webhook subscription scope
      Required
    Trigger
    Instant
    Try It
    • Event UUID
      Required
    • Reason
    Action
    Write
  • Calendly triggers, actions, and search
    Cancel Scheduled Event

    Cancels a scheduled event with a specified reason for the cancellation.

    Action
    Write

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Connect Calendly and Google Ads to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Learn how to automate Calendly on the Zapier blog

Learn how to automate Google Ads on the Zapier blog

Make work flow with AI

Level up your Calendly to Google Ads integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Calendly + Google Ads integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Calendly and Google Ads

How do I set up a trigger in Calendly for Google Ads?

To set up a Calendly trigger for Google Ads, you'll need to create a Zap using our platform. Select Calendly as the trigger app and choose an event such as 'Invitee Created'. This will serve as the starting point for your integration, sending data whenever an invitee is created in Calendly.

Can I track conversions in Google Ads from Calendly appointments?

Yes, you can track conversions in Google Ads from Calendly by setting up an action in our platform to log a conversion when specific events occur in your Calendly account, such as an appointment being booked.

What kind of actions can be automated between Calendly and Google Ads?

You can automate actions such as logging an event in Google Ads or updating conversion data every time an appointment is scheduled or canceled in Calendly. This helps keep your ad performance metrics current.

Is it possible to sync my calendar events directly with my ad campaigns?

While direct syncing isn't possible, you can use our platform to connect triggers like new appointments or cancellations in Calendly with specific actions such as pausing or starting ad campaigns in Google Ads.

Do I need technical expertise to integrate Calendly with Google Ads?

No technical expertise is required to integrate these tools using our services. We offer a user-friendly interface that guides you through setting up triggers and actions without writing any code.

What are some common use cases for integrating these two services?

Common use cases include updating customer segmentation data based on scheduled meetings or tracking how many contacted leads via ads complete bookings through integrated tracking triggers and actions.

How often does the data sync between Calendly and Google Ads?

Data sync timing depends on the triggers you set up. Typically, once a triggering event occurs (like booking an appointment), the corresponding action (such as recording a conversion) is processed automatically and swiftly through our system.

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About Calendly
Calendly is an elegant and simple scheduling tool for businesses that eliminates email back and forth. It helps save time so that businesses can provide great service and increase sales.
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About Google Ads
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
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